# Coconut Water Toners Thayers Released an Alcohol-Free Coconut Water Witch Hazel Toner By Laura McQuarrie | Published 2018-03-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/alcoholfree-coconut-water-witch-hazel-toner References: [hellogiggles](https://hellogiggles.com/beauty/beauty-products-tools/15-bomb-ass-beauty-products-launched-week-la-mer-essie-nail-polish-urban-decay-palette/#1) & [thayers](https://www.thayers.com/shop-thayers/premium-witch-hazel/thayers-alcohol-free-coconut-water-witch-hazel-toner/?v=893f26889d1e) Thayers is known for its soothing range of skincare toners made with a proprietary witch hazel extract and it is now introducing the Alcohol-Free Coconut Water Witch Hazel Toner as a solution to not only refresh the skin, but also revitalize and protect it. The [soothing toner](https://www.trendhunter.com/trends/redness-relief-soothing-toner) will help to [tighten pores and hydrate the skin](https://www.trendhunter.com/trends/kiwi-pore-minimizing-toner-pads), while also providing hydration. Alongside natural coconut water, some of the other ingredients that can be found in the formula include aloe leaf juice and grepefruit seed extract, making for a skincare treatment that's as tropical as it is cleansing. The Alcohol-Free Coconut Water Witch Hazel Toner from Thayers is a new product that is set to be exclusively available soon through [Whole Foods](https://www.trendhunter.com/trends/pineapple-coconut) for just over $10 a bottle. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 15% | Activity: 52% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Alcohol-free Skincare:** The trend of alcohol-free skincare products presents opportunities for companies to develop innovative, gentle yet effective formulas. - **Natural Ingredients:** The trend of incorporating natural ingredients in skincare products provides opportunities for businesses to create eco-friendly and sustainable options. - **Hydrating Toners:** The trend of hydrating toners opens up opportunities for brands to offer multi-functional products that hydrate, refresh, and protect the skin. ### Industries Being Reshaped - **Skincare:** The skincare industry can explore new product development and formulations that align with the demand for alcohol-free, natural, and hydrating options. - **Natural Beauty:** The natural beauty industry can capitalize on the trend of incorporating coconut water and other natural ingredients, offering consumers clean and sustainable beauty options. - **Retail:** The retail industry, particularly health and wellness stores like Whole Foods, can benefit from exclusive partnerships with brands launching innovative alcohol-free toners like Thayers' Coconut Water Witch Hazel Toner. ## Related on Trend Hunter - [Skin-Smoothing Toners](https://www.trendhunter.com/trends/thayers-2-aha-toner.md) - [Snow Mushroom-Infused Toners](https://www.trendhunter.com/trends/thayers-milky-face-toner-skin-care-with-snow-mushroom-and-hyaluronic-acid.md) - [Natural Remedy Experiences](https://www.trendhunter.com/trends/thayers-popup.md) - [Witch Hazel-Powered Cleansers](https://www.trendhunter.com/trends/dickinsons-original-witch-hazel.md) - [Maple Water Toners](https://www.trendhunter.com/trends/sabbatical-beauty-essence-toner.md) - [Face Toner Pads](https://www.trendhunter.com/trends/kiwi-pore-minimizing-toner-pads.md) - [Ultra-Hydrating Coconut Waters](https://www.trendhunter.com/trends/organic-coconut-water.md) - [Multi-Functional Toner Formulations](https://www.trendhunter.com/trends/multifunctional-toner.md) - [Dermatologist-Developed Facial Toners](https://www.trendhunter.com/trends/cerave-hydrating-toner.md)