# Adaptogen-Infused Alcohol-Free Cocktails Mataki Introduces a New Delicious Line of RTD Cocktails By Kalin Ned | Published 2024-07-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/alcoholfree-cocktail References: [bevnet](https://www.bevnet.com/pr/2024/07/01/refreshment-without-compromise-mataki-a-greek-inspired-beverage-brand-launches-adaptogeninfused-alcohol-free-rtd-cocktails)  Mataki, a Greek-inspired beverage brand, has introduced a line of adaptogen-infused and alcohol-free cocktails. The range aims to enrich choice in the ready-to-drink market category. Mataki's new alcohol-free cocktail offerings include the Ouzito, which blends the classic mojito with Greek Ouzo, and a [non-carbonated Spicy Margarita](https://www.trendhunter.com/trends/haute-margarita) infused with adaptogens. These drinks are designed to offer a refreshing alternative to traditional cocktails and are crafted to support wellness with ingredients known for their stress relief and mental clarity benefits. Mataki's beverages are non-GMO, gluten-free, vegan, low in calories, and free of artificial sweeteners. The beverages feature adaptogens like KSM-66 Ashwagandha, Cordyceps, Holy Basil, Lemon Balm, Lion’s Mane, and L-Theanine to provide a health boost along with a pleasurable drinking experience. Image Credit: Mataki ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 82% | Activity: 71% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Adaptogenic Beverages:** Beverages infused with adaptogens like Ashwagandha and Lion's Mane are becoming popular for their stress-relief and mental clarity benefits. - **Alcohol-free Cocktails:** The rise of alcohol-free cocktails offers a delicious and health-conscious alternative to traditional alcoholic drinks. - **RTD Wellness Drinks:** Ready-to-drink wellness beverages are gaining traction for their convenience, health benefits, and diverse flavor profiles. ### Who This Affects Most - **Beverage Industry:** Innovations in the beverage industry are seeing an influx of health-focused, alcohol-free options enriched with functional ingredients. - **Health and Wellness:** The health and wellness sector is expanding with products like adaptogen-infused drinks that cater to consumer desires for stress relief and mental clarity. - **Functional Foods:** Functional foods and beverages are emerging as a key segment, providing consumers with nutritional benefits beyond basic sustenance. ## Related on Trend Hunter - [Adaptogen-Based Cocktail Packs](https://www.trendhunter.com/trends/adaptogenbased-cocktail-packs-elta-ego-unveils-a-new-adaptogeninfused-bever.md) - [Functional Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/aplos-cocktails.md) - [Adaptogenic Craft Mocktails](https://www.trendhunter.com/trends/zero-proof-by-recess.md) - [Alcohol-Free Functional Cocktails](https://www.trendhunter.com/trends/alcohol-free-functional-cocktail.md) - [Alcohol-Free Craft Cocktails](https://www.trendhunter.com/trends/aplos-1.md) - [RTD Sparkling Adaptogenic Beverages](https://www.trendhunter.com/trends/mingle-mood.md) - [Non-Alcoholic Cola Cocktails](https://www.trendhunter.com/trends/kola-fashioned.md) - [Adaptogenic Alcohol Alternatives](https://www.trendhunter.com/trends/huzzy-smart-sips.md) - [Functional RTD Non-Alcoholic Cocktails](https://www.trendhunter.com/trends/functional-nonalcoholic-cocktail.md)