# Alcohol-Removed Cannabis Beers High Style Brewing Company Created Cannabis-Infused 'Coastal Haze' By Laura McQuarrie | Published 2019-01-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/alcohol-removed References: [prnewswire](https://www.prnewswire.com/news-releases/high-style-brewing-company-launches-coastal-haze-californias-first-alcohol-removed-cannabis-infused-craft-beer-300783991.html) & [highstyleca](http://highstyleca.com/) With many consumers becoming interested in [low-alcohol products and alcohol-free alternatives](https://www.trendhunter.com/trends/highpour), some brands are creating alcohol-removed products. At the same time, emerging brands that are exploring the intersection of [cannabis and alcohol](https://www.trendhunter.com/trends/hempderived-thc-beverage) are turning to alcohol-removed formulas so that drinkers only experience one kind of high. High Style Brewing Company launched its Coastal Haze as California's first alcohol-removed, cannabis-infused craft beer. Coastal Haze is a pale ale-style brew with high-quality THC extract. As well as sharing the psychoactive effects of THC, Coastal Haze sets itself apart as a [lower calorie option](https://www.trendhunter.com/trends/cornbread-hemp-thc-seltzers) on the market—as alcohol is generally the main source of calories in beer—and offers hydrating benefits without hangovers. Coastal Haze is set to be available through licensed dispensaries in California. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 25% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Alcohol-removed Products:** Brands are creating alcohol-removed products to cater to the demand for low-alcohol and alcohol-free alternatives. - **Cannabis-alcohol Fusion:** Brands exploring the intersection of cannabis and alcohol are turning to alcohol-removed formulas to offer a single kind of high. - **Low-calorie Options:** Coastal Haze sets itself apart as a lower calorie option on the market, appealing to health-conscious consumers. ### Who This Affects Most - **Craft Beer:** Craft breweries can innovate by creating alcohol-removed cannabis-infused beers, tapping into the demand for unique and cannabis-infused beverages. - **Cannabis Industry:** The cannabis industry can explore alcohol-removed cannabis-infused products as a disruptive innovation opportunity to cater to a wider consumer base. - **Health and Wellness:** Health and wellness industry can benefit from the concept of low-calorie cannabis-infused craft beers, meeting the demand for healthier alcoholic beverage options. ## Related on Trend Hunter - [Crisp Cannabis Lagers](https://www.trendhunter.com/trends/cannabis-lager.md) - [Low-Calorie THC Beverages](https://www.trendhunter.com/trends/rec-weed.md) - [Euphoric Hemp-Infused Mocktails](https://www.trendhunter.com/trends/cali-sober.md) - [Alcohol-Free THC-Infused Beverages](https://www.trendhunter.com/trends/canna-drinks-sparkling-mocktails.md) - [Hemp-Infused Beverage Lines](https://www.trendhunter.com/trends/aslin-beer.md) - [Cannabis-Infused RTD Cocktails](https://www.trendhunter.com/trends/emerald-hour.md) - [Low-Alcohol Cannabis Drinks](https://www.trendhunter.com/trends/mataroa-happy.md) - [Low-Calorie Non-Alcoholic Brews](https://www.trendhunter.com/trends/partake-brewing.md) - [Sparkling Hemp Beverages](https://www.trendhunter.com/trends/calexo.md)