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# Fair Trade Superfood Vodkas
The 'Fair' Quinoa Vodka Alcohol Brand is Committed to Fair Trade

By Michael Hemsworth | Published 2016-03-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/alcohol-brand
References: [thatsnerdalicious](http://www.thatsnerdalicious.com/booze/quinoa-vodka/) & [firebox](http://www.firebox.com/product/7500/Quinoa-Vodka?via=whatsnew)

When it comes to alcohol brands, not very many can measure up to 'Fair' Quinoa Vodka, which provides drinkers with a libation focused on equality. A [Fair Trade](https://www.trendhunter.com/trends/fair-cucumber) vodka, 'Fair' is crafted using quinoa from the Altiplano plateau in the Andean mountain range. Using the grain in a production process that took two years of research to formulate, 'Fair' Quinoa Vodka is a must for connoisseurs.

The 'Fair' Quinoa Vodka alcohol brand is a collaboration between Andean farmers and the French distillers that finish the ingredients into the libation that's award-winning. Although the incorporation of quinoa into the mix might have some thinking it's a healthier version of the alcohol, 'Fair' Quinoa Vodka is best enjoyed responsibly like all other alcohols.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 54% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Fair Trade Alcohol Brands:** Opportunity for other Fair Trade alcohol brands to enter the market and cater to conscious consumers.
- **Superfood Beverages:** Potential to create more alcoholic beverages infused with healthy, nutrient-dense superfoods.
- **Sustainable Production Processes:** Possibility to use sustainable and innovative production methods to create unique and eco-friendly alcohol brands.

### Sectors Adopting This

- **Beverage Industry:** Opportunity for the beverage industry to expand their offerings to include more Fair Trade and healthy options.
- **Agriculture Industry:** Potential for the agriculture industry to partner with distilleries to create unique and sustainable superfood alcohol brands.
- **Distillery Industry:** Possibility to adopt innovative and sustainable production methods for alcohol and cater to conscious consumers.

## Related on Trend Hunter

- [High-Quality Vodkas](https://www.trendhunter.com/trends/highquality-vodka.md)
- [Saffron-Infused Vodkas](https://www.trendhunter.com/trends/saffron-infused-vodka.md)
- [Ethical Cucumber Liqueurs](https://www.trendhunter.com/trends/fair-cucumber.md)
- [Naturally Flavored Alcohol-Free Vodkas](https://www.trendhunter.com/trends/alcoholfree-flavored-vodkas.md)
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- [Indian Winter Wheat Vodkas](https://www.trendhunter.com/trends/cashmir-vodka.md)
- [Ethical Flavored Vodka Ranges](https://www.trendhunter.com/trends/dutch-barn-orchard-vodka.md)
- [Culinary-Inspired Vodka Sodas](https://www.trendhunter.com/trends/vaqit.md)
- [Quinoa-Based Beers](https://www.trendhunter.com/trends/quinoa-beer.md)
