# Vertical Mycelium Farms MyForest Foods Announced the Opening of the 'AirMycelium' Farm By Colin Smith | Published 2022-08-11 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/airmycelium References: [businesswire](https://www.businesswire.com/news/home/20220725005271/en/MyForest-Foods-Expands-MyBacon-Distribution-to-Massachusetts-as-it-Scales-Production-with-the-Opening-of-New-Vertical-AirMycelium-Farm) & [myforestfoods](https://myforestfoods.com/)  'MyForest Foods,' the New York-based meatless food technology company, announced the opening of a new [vertical mycelium farm](https://www.trendhunter.com/trends/mushroom-growing-facility) powered by the 'AirMycelium' technology. AirMycelium is a proprietary method of growing mycelium created by MyForest Foods and 'Ecovative,' a subsidiary of the company, in 2020. By leveraging this technology, the resulting vertical farm known as the 'Swersey Silos' will produce enough food to serve more than one million customers by 2024. The Swersey Silos farm will primarily produce mycelium for use in MyForest Foods' '[MyBacon](https://www.trendhunter.com/trends/atlast)' meatless bacon substitute. This [mycelium-based alternative pork product](https://www.trendhunter.com/trends/plantbased-deli-meats) is flavorful and near-indistinguishable from its animal-based counterpart, resulting in a sustainable, ethical alternative to animal farming. MyForest Foods announced two new partners for the purpose of collaborating on the Swersey Silos. These partners are the 'Berkshire Food Co-op' and 'Cornucopia Natural Wellness Market,' which are noteworthy retail partnerships that will contribute to the scalability of MyBacon. The companies hope to effectively disrupt the bacon market as they continue to expand. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 89% | Activity: 88% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) > [Eco Architecture](https://www.trendhunter.com/ecoarchitecture) ## Key Themes ### Key Themes Behind This Trend - **Vertical Farming:** Opportunity for businesses to develop and utilize sustainable and scalable methods to grow crops in controlled environments - **Mycelium-based Products:** Businesses can explore the possibilities of developing new products using mycelium technology as a sustainable and ethical alternative to traditional animal-based products - **Retail Partnerships:** Opportunity for companies to collaborate with retail partners to effectively disrupt traditional markets and scale up production ### Where This Applies - **Food Technology:** The development and utilization of technology to create sustainable and ethical food alternatives - **Agriculture:** Businesses can explore the use of controlled environments and innovative techniques for sustainable agriculture practices - **Retail:** Opportunities for retail partnerships to contribute to the scalability and disruption of traditional markets ## Related on Trend Hunter - [Mycelium-Based Bacon](https://www.trendhunter.com/trends/atlast.md) - [Mycelium-Based Meat Alternatives](https://www.trendhunter.com/trends/infinite-roots.md) - [Mushroom-Derived Hybrid Meats](https://www.trendhunter.com/trends/mush-foods.md) - [Mycelium-Based Meatless Products](https://www.trendhunter.com/trends/meati-foods-animal-free-meat.md) - [Cultivated Pork Alternatives](https://www.trendhunter.com/trends/cultivated-pork.md) - [Mycelium-Based Chicken Meals](https://www.trendhunter.com/trends/7030-foodtech.md) - [Mycelium-Based Fish-Free Caviar](https://www.trendhunter.com/trends/optimized-foods-mycocarrier.md) - [Alt Meat Minces](https://www.trendhunter.com/trends/matr-fungi-mince.md) - [Whole Cut Alt Meats](https://www.trendhunter.com/trends/meati-launched.md)