# Neutral Fall-Ready Tonal Sneakers Nike Gives the Air Max Penny 1 Sneaker a New Rattan Colorway By Amy Duong | Published 2022-07-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/air-max-penny References: [hypebeast](https://hypebeast.com/2022/7/nike-air-max-penny-rattan-dv7442-200-release-info) & [jdoqocy](https://www.jdoqocy.com/click-7941379-13067763?sid=HBEN-DA-FW--&url=https%3A%2F%2Fwww.nike.com%2F) [Nike](https://www.trendhunter.com/trends/cave-stone-colorway) introduces another tonal iteration of the Air Max Penny 1 sneaker model with the Rattan colorway to join the roster for the silhouette. The new version is done in a [blend of black, ale brown](https://www.trendhunter.com/trends/air-flightposite-1), summit white, and rattan throughout the sneaker. The construction also blends together a plethora of materials including premium leather along with [nubuck, suede, and mesh materials](https://www.trendhunter.com/trends/dunk-low-panda-1). The rattan color can be seen detailing the paneling details, and the eyelets, and travels throughout the upper to the back heel section. At the back, there is also a Hardaway logo embroidered as a nod to the athlete and original design. The iconic Swoosh can be seen on the lateral side of the shoe and the rubber outsole. Image Credit: Nike ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 7% | Activity: 17% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What's Driving This Trend - **Tonal Colorways:** The rise of tonal colorways in the fashion industry presents an opportunity for brands to experiment with new color palettes and materials. - **Premium Material Blends:** The use of premium materials such as leather, suede, and nubuck in sneaker construction opens up opportunities for luxury fashion brands to enter the sneaker market. - **Athlete Endorsements:** Athlete endorsements on sneaker designs create opportunities for collaborations, brand recognition, and increased sales in the sports industry. ### Who This Affects Most - **Fashion:** The rise of tonal colorways in fashion presents an opportunity for brands to differentiate themselves and experiment with new materials and color palettes. - **Sneakers:** The use of premium materials and tonal colorways in sneaker design presents an opportunity for luxury and trend-driven brands to enter the market and compete with established players. - **Sports:** Athlete endorsements on sneaker designs create opportunities for sports brands to collaborate with and attract high-profile athletes, increase brand recognition and drive increased sales. ## Related on Trend Hunter - [Neutral Tonal Premium Sneakers](https://www.trendhunter.com/trends/cave-stone-colorway.md) - [Understated Monochromatic Sneakers](https://www.trendhunter.com/trends/triple-brown.md) - [Soft Brown Chunky Sneakers](https://www.trendhunter.com/trends/velvet-brown.md) - [Minimal Earthy Tonal Sneakers](https://www.trendhunter.com/trends/gato-sneaker.md) - [Woven Textural Summer Sneakers](https://www.trendhunter.com/trends/field-general-82-3.md) - [Bold Gradient Tonal Sneakers](https://www.trendhunter.com/trends/aqua-colorway.md) - [Orange-Tinged Bold Sneakers](https://www.trendhunter.com/trends/black-and-total-orange.md) - [Tropical-Inspired Sneaker Colorways](https://www.trendhunter.com/trends/peach-and-teal.md) - [Pearlescent Soft Tonal Sneakers](https://www.trendhunter.com/trends/soft-pearl-colorway.md)