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# Revived Retro Basketball Sneakers
Nike Brings Unveils New Air Max Penny 1 'Home”' Sneaker

By Niko Pajkovic | Published 2022-03-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/air-max-penny-1
References: [hypebeast](https://hypebeast.com/2022/3/nike-air-max-penny-1-home-re-release-official-look-release-info-dv0684-100) & [nike](http://nike.com)

Sportswear giant [Nike](https://www.trendhunter.com/trends/sunset-colorway) has announced that it will be [relaunching the original 'Home' colorway](https://www.trendhunter.com/trends/team-bank) of the Nike Air Max Penny 1, the brand's [signature sneaker model designed for basketball](https://www.trendhunter.com/trends/pure-money) legend Penny Hardaway.

The Nike Air Max Penny 1 'Home' draws inspiration from the design of the Home jerseys of the Orlando Magic. As a result, the eye-catching new sneaker features premium white leather uppers that are accented by pinstripe tongues and blue jewel-colored Swooshes.Other notable details include blue and black heel tabs, jewel branding on the front of the shoes, and Hardaway's signature 1-Cent logo on the heels.

For those interested, the Nike Air Max Penny 1 'Home' is expected to drop sometime in the coming weeks.

Image Credit: Nike

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 37% | Activity: 12% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Revived Retro Basketball Sneakers:** Opportunity for companies to capitalize on vintage design and nostalgia marketing.
- **Premium High-end Sneakers:** Potential for established sneaker brands to create exclusive high-end versions of their classic designs.
- **Athlete Signature Sneakers:** Potential for brands to expand athlete signature sneaker offerings beyond current brand ambassadors.

### Where This Applies

- **Sportswear:** Opportunity for sportswear companies to create limited runs of retro sneakers.
- **Fashion:** Potential for brands to incorporate vintage design elements into new stylish sneakers.
- **Marketing and Advertising:** Opportunity for marketers to leverage nostalgia and vintage advertising to promote products.

## Related on Trend Hunter

- [Sunset-Centric Sneaker Colorways](https://www.trendhunter.com/trends/sunset-colorway.md)
- [Monochromatic Relaunched Basketball Shoes](https://www.trendhunter.com/trends/reverse-metallic.md)
- [Retro-Tinged Revived Football Shoes](https://www.trendhunter.com/trends/field-general-sneaker.md)
- [Crisp Triple White Footwear](https://www.trendhunter.com/trends/air-foamposite.md)
- [Bold Tonal Sneaker Revivals](https://www.trendhunter.com/trends/turbo-green.md)
- [Classic Court Colorway Revivals](https://www.trendhunter.com/trends/team-bank.md)
- [Dynamic Retro Running Shoes](https://www.trendhunter.com/trends/air-pegasus-2005.md)
- [Neon-Tinged Performance Footwear](https://www.trendhunter.com/trends/air-foamposite-one-1.md)
- [Chunky Olympic-Ready Sneakers](https://www.trendhunter.com/trends/olympic-colorway.md)
