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# Sneaker-Inspired Backpacks
This Air Jordan Backpack Celebrates the Shoe's 20th Anniversary

By Riley von Niessen | Published 2016-05-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/air-jordan-backpack
References: [hypebeast](http://hypebeast.com/2016/5/air-jordan-12-retro-backpack) & [store.nike](http://store.nike.com/us/en_us/pd/jordan-retro-12-backpack/pid-11264927/pgid-11067651)

This Air Jordan backpack designed by Jordan Brand celebrates the 20th anniversary of the shoe's creation by translating its original design into a fresh new medium.

The '[Air Jordan 12 Retro](https://www.trendhunter.com/trends/phantom-colorway-1)' backpack is offered in two different color schemes. The [minimalist all-black edition](https://www.trendhunter.com/trends/black-toe-version) is accented by gold details on the zipper which correspond favorably with the 'Jumpman' logo which appears on the front and on its strap. The other is brighter and shows a more elaborate contrast between materials used, with navy and light-blue hues.

Both include Jordan's number 23, which is shown tastefully on the bottom of the bag. Made for style and comfort, the Air Jordan backpack has a padded exterior made from breathable mesh and plenty of spacious compartments within.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 35% | Activity: 30% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### What's Driving This Trend

- **Sneaker-inspired Accessories:** Opportunity for companies to create other accessories inspired by popular sneaker designs.
- **Anniversary Collections:** Opportunity for brands to create special editions or collections to celebrate milestone anniversaries.
- **Functional Fashion:** Opportunity for companies to create fashionable products that also serve practical purposes.

### Who This Affects Most

- **Fashion:** Innovations in sneaker-inspired accessories can disrupt the fashion industry by offering unique and collectible items.
- **Sportswear:** Opportunity for sportswear brands to expand their product offerings by incorporating sneaker designs into accessories.
- **Luggage and Backpacks:** The emergence of sneaker-inspired backpacks presents opportunities for innovation within the luggage and backpack industry.

## Related on Trend Hunter

- [Sneaker-Centric Cargo Bags](https://www.trendhunter.com/trends/collectors-duffle.md)
- [Earbud-Inspired Backpack Designs](https://www.trendhunter.com/trends/airpack-backpack.md)
- [Luxe Creamy Retro Sneakers](https://www.trendhunter.com/trends/phantom-colorway-1.md)
- [Red-Accented Basketball Sneakers](https://www.trendhunter.com/trends/true-red-colorway.md)
- [Richly Green-Toned Sneakers](https://www.trendhunter.com/trends/jordan-retro-1-high.md)
- [Stealthy Colorblocked Basketball Shoes](https://www.trendhunter.com/trends/flu-game-colorway.md)
- [Oversized Earbud Backpacks](https://www.trendhunter.com/trends/airpack.md)
- [Greyscale Leather Speckled Sneakers](https://www.trendhunter.com/trends/fear-colorway-1.md)
- [Monochromatic Hybrid Sneakers](https://www.trendhunter.com/trends/air-jordan-23-1.md)
