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# Skate-Infused Collaborative Sportswear
Stüssy Joins Nike on a Special Air Force 1 Mid Design

By Amy Duong | Published 2022-05-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/air-force-1-mid-1
References: [hypebeast](https://hypebeast.com/2022/5/stussy-nike-air-force-1-mid-black-white-release-date) & [stussy](https://www.stussy.com/blogs/features/stussy-nike-air-force-1-mid-collection)

Stüssy continues to work in collaboration alongside Nike and this season, the duo shines a spotlight on none other than the iconic Air Force 1 Mid sneaker silhouette. The shoe has three notable colorways including a minimally designed black and white iteration followed by the Fossil Hemp color palette which has the iconic hook-and-loop strap detail.

The third option makes up of a blend of black premium leather and faux black snakeskin Swoosh details. All three sneakers are adorned with branding accents at the top of the toe boxes that see a perforated SS emblem. It is followed by a series of apparel to join as well including graphic tees, sweaters, and beanies for a cozy feel.

Image Credit: Stüssy

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 36% | Activity: 31% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What's Driving This Trend

- **Sportswear Collaborations:** Opportunities for brands to collaborate and create unique limited-edition products, increasing brand awareness and customer engagement.
- **Sneaker Customization:** Customizable sneakers allow consumers to create personalized products, increasing customer satisfaction and loyalty.
- **Minimalist Design Aesthetics:** Minimalist design influences on sportswear products provide simplicity and a versatile style option for consumers.

### Who This Affects Most

- **Sports Apparel:** Incorporating collaborations to introduce unique and limited-edition products in the market can increase brand awareness and sales.
- **Footwear Industry:** Providing customizable options for consumers can increase customer loyalty and provide opportunities for differentiation.
- **Fashion Industry:** Minimalist designs in fashion continue to influence sportswear products, making them a versatile option that caters to a broader range of consumers.

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