# Retro Easter-Inspired Sneakers These New Air Force 1 Lows Feature a Myriad of Pastel Colors By Riley von Niessen | Published 2017-04-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/air-force-1-low References: [highsnobiety](http://www.highsnobiety.com/2017/04/14/nike-air-force-1-low-easter/) & [en.titoloshop](https://en.titoloshop.com/air-force-1-low-retro-128869) In order to get its consumers into the holiday spirit, [Nike](https://www.trendhunter.com/trends/nike-5) released a fresh version of its iconic Air Force 1 Lows, which are known for their bulky build, classic branding, and retro look. The design for the sneakers was clearly inspired by Easter, as the colorway makes use of various [pastel hues](https://www.trendhunter.com/trends/easter-pack-1) which signify spring in every sense. Although the sneakers feature different components that are colored coral, green, and lilac, the new Air Force 1 Lows aren't too overwhelming in appearance, especially since the majority of them are left a clean hue of icy blue and white. On the tongues of the sneakers, an image of a cracked Easter Egg is included, further signifying their special edition status. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 33% | Activity: 17% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Pastel Sneaker Trend:** There is an opportunity for other footwear brands to jump on the pastel-colored sneakers trend in time for the Spring and Easter season. - **Holiday-inspired Footwear:** Designing special edition footwear for holidays like Easter presents an opportunity for brands to connect with consumers on a more personal level. - **Retro Branding Trend:** Integrating retro branding into modern designs continues to be a popular trend, as seen with these Easter-inspired Air Force 1 Lows, and can lead to innovative and nostalgic products. ### Who This Affects Most - **Footwear Industry:** Footwear companies can capitalize on the trend of releasing holiday-inspired sneakers, as well as stay on top of the pastel sneaker trend, to attract consumers. - **Fashion Industry:** Fashion brands can incorporate pastel hues into their merchandise line-up, including clothing and accessories, to align with the Spring and Easter season. - **Marketing Industry:** Marketing agencies can assist brands in creating holiday-inspired campaigns that resonate with consumers and generate buzz for special edition products. ## Related on Trend Hunter - [Pastel Easter-Ready Sneakers](https://www.trendhunter.com/trends/the-adidas-samba-og.md) - [Pastel-Tonal Festive Sneaker Collections](https://www.trendhunter.com/trends/easter-pack-1.md) - [Easter-Honoring Lifestyle Sneakers](https://www.trendhunter.com/trends/9975-easter.md) - [Crackled Holiday-Inspired Shoes](https://www.trendhunter.com/trends/nike-5.md) - [Pearlescent Soft Tonal Sneakers](https://www.trendhunter.com/trends/soft-pearl-colorway.md) - [Butterfly-Motif Lifestyle Sneakers](https://www.trendhunter.com/trends/butterflies-edition.md) - [Multi-Color Spring Sneakers](https://www.trendhunter.com/trends/air-max-90-1.md) - [Paisley Patterned Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paisley.md) - [Festive Crackled Low-Cut Sneakers](https://www.trendhunter.com/trends/dunk-low-halloween-1.md)