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# Highly Anticipated Footwear Releases
Supreme and Nike Reimagine the Nike Air Bakin Model

By Kalin Ned | Published 2023-02-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/air-bakin
References: [hypebeast](https://hypebeast.com/2023/2/supreme-nike-air-bakin-spring-2023-collaboration-release-info-dx3292-001-dx3292-100) & [supreme](http://supreme.com/pages/shop)

The Air Bakin is an iconic footwear silhouette for [Nike](https://www.trendhunter.com/trends/supreme-x-nike-sb-dunk-low) and basketball in general. The model debuted in 1997 and was famously worn by Tim Hardaway back in his Miami Heat years. In 2023, Nike and [Supreme](https://www.trendhunter.com/trends/air-max-dn) are joining forces to revive the Air Bakin and pay homage to the [basketball aesthetics](https://www.trendhunter.com/trends/basketball-sneaker-1) of the late 90s and early 2000s.

The Nike x Supreme collaboration is, of course, highly anticipated by sneakerheads and basketball fans. The partnership will re-imagine the Air Bakin in two colorways—the Black/Speed Red/Multi-Color and the White/Amarillo. The upper will be co-branded with rubber badges at the ankles, Nike Air tongue logos, and Supreme heel tabs.

The global release of the Supreme x Nike Air Bakin Spring 2023 collaboration is scheduled for March 2nd in the US and March 4th in Japan.

Image Credit: Supreme, [hypebeast](https://hypebeast.com/2023/2/supreme-nike-air-bakin-spring-2023-collaboration-release-info-dx3292-001-dx3292-100), [supreme](http://supreme.com/pages/shop)

## Trend Insights (Trend Hunter)

- Score: 7.0/10
- Popularity: 98% | Activity: 98% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Collaborative Footwear Releases:** Brands can collaborate to create re-imaged versions of classic footwear silhouettes, attracting sneakerheads and fans of retro aesthetics.
- **Reviving Nostalgic Aesthetics:** Brands can bring back vintage design elements to appeal to consumers who crave a sense of nostalgia and a connection to past eras.
- **Co-branding for Added Value:** Partnering with other brands can add value to products, as seen in the collaboration between Nike and Supreme, which features both brand's logos on the footwear.

### Where This Applies

- **Footwear Industry:** Footwear companies can create buzz and generate demand by collaborating with other brands to re-imagine classic silhouettes.
- **Streetwear Industry:** Streetwear companies can tap into the nostalgia trend by using retro design elements and partnering with other brands to create unique and sought-after products.
- **Fashion Retail Industry:** Fashion retailers can benefit from co-branding with popular brands, adding value to their products and attracting customers who are interested in limited edition collaborations.

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