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# Confetti-Adorned Sneakers
YRU's 'AIIRE CONFETTII' Shoe is a Festive Take on Athleisure

By Jana Pijak | Published 2017-08-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/aiire-confettii
References: [yru.life](https://www.yru.life/collections/neu-realeases/products/qozmoaiireconfetti)

YRU is an e-retailer known for raver-inspired products that push style boundaries, and its 'AIIRE CONFETTII' shoe is no exception. The [platform sneaker](https://www.trendhunter.com/trends/8inch-flipflops) is a festive translation of the fashion industry's recent athleisure obsession and boasts an all-white upper that is accented with [multicolored and glittering confetti](https://www.trendhunter.com/trends/karintha-sequin).

This statement shoe stands on a 3/4" heel which offers comfort to wearers while slightly adding height. The shoe's high-top design makes it versatile for both summer and autumn months, while its [ribbon-like laces](https://www.trendhunter.com/trends/lace-pearls) are a nod to recent runway styles like those presented by singer Rihanna during her Fenty Puma show.

These statement sneakers are an adult shoe with a childlike, festive inspiration. Staying true to YRU's loud aesthetic, the accessories combine whimsical details with comfort, making them a functional and affordable take on more expensive runway looks.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 47% | Activity: 30% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Festive Athleisure:** Combine the comfort of athleisure with the fun, colorful and celebratory aspect of festive styling
- **Raver-inspired Footwear:** Leverage the aesthetic of the rave scene to create bold, eye-catching footwear
- **Runway-inspired Sneakers:** Adapt runway fashion trends to create unique and bold sneaker designs

### Where This Applies

- **Footwear:** Find new ways to introduce festive and striking designs that combine style and comfort in footwear
- **Athleisure:** Create more fun and playful options for athleisure wear that allow people to express themselves
- **Rave Culture:** Incorporate elements from the rave scene into fashion products to attract consumers looking for bold, unique and expressive styles

## Related on Trend Hunter

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