# AI-Enabled Haircare Tools Revieve Teams Up With Living Proof to Launch 'AI Haircare Advisor' By Niko Pajkovic | Published 2022-03-03 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/ai-haircare-advisor References: [businesswire](https://www.businesswire.com/news/home/20220302005457/en/Revieve%C2%AE-Launches-Industry-first-Digital-Haircare-Experience-to-Help-Consumers-Care-for-Their-Hair-in-the-Most-Personalized-Way) & [revieve](https://www.revieve.com/platform/haircare-advisor)  [Revieve](https://www.trendhunter.com/trends/roc-skincare-and-revieve), a health tech brand offering a range of digital-forward solutions in beauty, skin, and hair categories, has announced the launch of its new AI Haircare Advisor. To create the innovative new tool, the brand teamed up with [Living Proof](https://www.trendhunter.com/trends/siliclone-hairtech), a haircare brand owned by [Unilever](https://www.trendhunter.com/trends/ai-and-digital-twins). The AI Haircare Advisor helps customers find what they are looking for with their haircare by utilizing a combination of patented mobile selfie diagnostics technology, user inputs, and personalized recommendations. Overall, the new tool aims to provide customers with a more personalized and accurate approach to developing their own haircare routines. "As a science first brand, we partnered with Revieve so that together we could bring a scientific approach to analyzing hair and deliver a precise hair care routine to our customers,” said John Winer, Vice President of Digital, Living Proof. Image Credit: Revieve ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 70% | Activity: 81% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **AI-enabled Haircare Advisor:** Revieve and Living Proof partnered up to create an AI haircare advisor to offer a more personalized approach to developing haircare routines. - **Mobile Selfie Diagnostics Technology:** Revieve's AI haircare advisor includes patented mobile selfie diagnostics technology to improve accuracy in hair analysis. - **Science-first Approach to Haircare:** Living Proof collaborated with Revieve to deliver a scientific approach to analyzing hair and offer a precise haircare routine. ### Where This Applies - **Beauty and Cosmetics:** Revieve's AI haircare advisor offers disruptive innovation opportunities in the beauty and cosmetics industry. - **Health Tech:** Revieve's range of digital-forward solutions offers disruptive innovation opportunities in the health tech industry. - **Unilever:** Living Proof, owned by Unilever, can explore disruptive innovation opportunities by utilizing Revieve's AI-enabled haircare technology. ## Related on Trend Hunter - [AI Beauty Shopping Experiences](https://www.trendhunter.com/trends/gen-ai-advisor-series.md) - [AI-Driven Skincare Platforms](https://www.trendhunter.com/trends/roc-skincare-and-revieve.md) - [AI-Powered Hair Type Tools](https://www.trendhunter.com/trends/ai-hair-type-analysis.md) - [AI-Based Salon Try-Ons](https://www.trendhunter.com/trends/perfect-corp.md) - [AI-Powered Sun Protection Advisors](https://www.trendhunter.com/trends/sunsolve-skincare-advisor.md) - [AI-Supported Scalp Haircare](https://www.trendhunter.com/trends/dove-scalp-hair-therapy.md) - [AI Beauty-Wellness Tools](https://www.trendhunter.com/trends/dr-simon-ourians-ai-analysis.md) - [AI-Assisted Beauty Agents](https://www.trendhunter.com/trends/ai-agent-madi.md) - [Virtual Hairstyle Previews](https://www.trendhunter.com/trends/ai-hairstyleapp.md)