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# Doubly Photographic Photoshoots
The L'Officiel Turkey Ahmet Unver Editorial is Artistically Minded

By Jordy E | Published 2015-06-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ahmey-unver
References: [lofficiel.tr](http://lofficiel.com.tr) & [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2015/06/benthe-de-vries-by-ahmet-unver-for.html)

The L'Officiel Turkey June 2015 editorial taken by photographer Ahmet Unver zeroes in on the [beauty of camera work](https://www.trendhunter.com/trends/z-fc) via model Benthe de Vries. In the faded production, de Vries was captured toting a lens while in front of shores and fields, giving way to a feature well suited to warm weather.

Stylist Ayca Elkap matched the artistic nature of this L'Officiel Turkey production with a tied jean top, a bright red full piece suit and numerous [striped and patterned feminine fashion pieces](https://www.trendhunter.com/trends/contemporary-femininity).

Make up artist Sam Araji kept this Unver scene markedly subdued with only [subtle cosmetic additions](https://www.trendhunter.com/trends/il-pranzo-campaign). This came of strong eyebrows, little eye make up and lips kept neutral in each snapshot.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 94% | Activity: 94% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Artistic Photography:** Opportunity to incorporate unique and creative photography styles into marketing and advertising campaigns.
- **Fashion Styling:** Opportunity to experiment with unconventional and bold fashion choices to attract and engage customers.
- **Subtle Makeup:** Opportunity to promote natural beauty and minimalistic makeup trends in the beauty industry.

### Who This Affects Most

- **Photography:** Opportunity for photographers to embrace artistic and unconventional approaches to stand out in the industry.
- **Fashion:** Opportunity for fashion brands to explore unique styling techniques and create visually captivating campaigns.
- **Beauty:** Opportunity for beauty brands to promote natural and minimalistic makeup trends, appealing to consumers seeking a more subtle look.

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