# Natural AHA Serums Boscia's Booster Serum Combines Vitamin C & Caviar Lime By Laura McQuarrie | Published 2020-04-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/aha-serums References: [boscia](https://www.boscia.com/shop/product_detail.php?products_id=353) Boscia's Vitamin C with Caviar Lime Booster serum is an [AHA serum](https://www.trendhunter.com/trends/thayers-2-aha-toner) that's powered by caviar lime, a fruit that's native to Australia's East coast, and potent Vitamin C, a skincare hero. The serum is packed with brightening benefits and supports an evenly toned complexion by targeting dark spots and hyperpigmentation. The serum boasts a concentration of [stabilized Vitamin C Complex](https://www.trendhunter.com/trends/vitamin-c-serum1) at 10% for instant and long-term benefits, plus caviar limes, which have a natural AHA content. Some of the other beneficial ingredients in the [brightening booster serum](https://www.trendhunter.com/trends/thirst-brightening-vitamin-c-serum) include Boscia's signature blend of botanicals, which relies on nourishing jojoba and inflammation-calming willowherb. While AHAs are commonly included in anti-aging skincare, brands are emphasizing the fact that they can be sourced from fresh produce like lemons, papaya, pineapples and even tomatoes. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 2% | Activity: 29% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Natural AHA Skincare:** There is potential for using fresh produce as skincare ingredients to create natural AHAs and promote new product innovation. - **Vitamin C Skincare:** Developing vitamin c serum products with stabilized Vitamin C Complex and other natural sources could bring new development opportunities to the cosmetic and skincare industry. - **Brightening Booster Serums:** Creating brightening booster serums with varying AHA contents could disrupt existing market and usher in new consumer demand. ### Industries Being Reshaped - **Cosmetic Industry:** The cosmetic industry could leverage stabilized Vitamin C Complex concentration and fresh produce sourcing trends to innovate new product offerings. - **Skincare Industry:** Developing natural sourced products and combining them with Vitamin C Complex to create brightening booster serums could unlock new market segments and consumer bases. - **Fruit Industry:** Fresh produce farmers could explore entering new markets by seeking partnerships and development opportunities with skincare and cosmetic industries looking to source AHA ingredients. ## Related on Trend Hunter - [10 Ingredient Exfoliating Serums](https://www.trendhunter.com/trends/aha-exfoliating-serum.md) - [Advanced Brightening Serums](https://www.trendhunter.com/trends/the-vitamin-c-serum.md) - [Clean Vitamin C Serums](https://www.trendhunter.com/trends/vitamin-c-booster-shot.md) - [Fast-Absorbing Brightening Serums](https://www.trendhunter.com/trends/brighter-days-vitamin-c-serum.md) - [Brightening Skin Serums](https://www.trendhunter.com/trends/thirst-brightening-vitamin-c-serum.md) - [Vitamin C Face Serums](https://www.trendhunter.com/trends/vitamin-c-face-serum.md) - [Honey-Infused Night Serums](https://www.trendhunter.com/trends/honey-glow.md) - [Moisture-Boosting Radiance Serums](https://www.trendhunter.com/trends/alphascience.md) - [Multi-Acid Skincare Toners](https://www.trendhunter.com/trends/truskin.md)