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# Contemporary Cowboy Fashions
The Agnes B. F/W 2013 Men's Colelction Gets Saddled Up on the Runway

By Katie Pagnotta | Published 2013-01-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/agnes-b-fw-2013
References: [hypebeast](http://hypebeast.com/2013/1/agnes-b-2013-fall-winter-collection) & [usa.agnesb](http://usa.agnesb.com/en/)

The Agnes B. Fall/Winter 2013 menswear collection is an ode to the Old West.

Agnes is a French fashion designer who has always had a keen eye for concepts. Her collections are fun, rugged and maintain a [masculine demeanor](https://www.trendhunter.com/trends/beams-plus-fw25). Her f/w 2013 line-up features a [modern-day interpretation of the cowboy](https://www.trendhunter.com/trends/out-west-collection). The curious collection was littered with [wide-brimmed hats](https://www.trendhunter.com/trends/rudsak-ss25-collection), patterned bandanas, stalky jackets and cropped vests. The looks were polished, stayed within the concept and were youthful. Highlights included a bright blue suit paired with a matching bowler hat, an emerald green petticoat and an all-brown number with a shearling collar.

The Agnes B. Fall/Winter 2013 men's collection is cowboy chic and is sure to wrangle up the herd this upcoming season.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 86% | Activity: 71% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Modern Cowboy Fashion:** Opportunity for disruption in the fashion industry by experimenting with creative and modern takes on a traditional western style.
- **Rugged Menswear:** Disruptive innovation opportunity for brands to create more durable and masculine clothing designs that cater to consumers seeking a more rugged and versatile fashion style.
- **Western Influences:** Opportunity for fashion designers to incorporate western-style elements, such as cowboy hats, bandanas, and boots, into their collections to create new fashion trends.

### Who This Affects Most

- **Fashion:** The fashion industry can benefit from disruptive innovation opportunities by incorporating western-inspired elements into their collections and experimenting with new modern-day interpretations of the cowboy style.
- **Menswear:** Menswear brands can strive for disruptive innovation by creating more durable and rugged clothing designs, such as those seen in the Agnes B. Fall/Winter 2013 collection, that stay true to the masculine aesthetic while experimenting with new materials and styles.
- **Accessories:** Opportunity for disruption in the accessories industry by offering a wider variety of western-inspired accessories like hats, bandanas, and boots, to cater to consumers seeking to incorporate elements of western style into their wardrobe.

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