# Pooch-Patterned Accessories The Age of Reason Pug Scarves are Stylishly Adorable By Shiori Mine | Published 2012-05-30 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/age-of-reason-pug-scarves References: [dog-milk](http://dog-milk.com/pug-scarves-by-age-of-reason) & [age-of-reason-studios](http://www.age-of-reason-studios.com/main-collection/design.aspx?display=viewall) The Age of Reason 'Pug Scarves' is a series of fashion-forward scarves with a cuddly canine twist. The British retailer specializes in distinctive fine silks that range from pocket-sized squares to extra long stoles. The playfully patterned accessories feature colorful drips and splashes with an illustration of a [punky pug character](https://www.trendhunter.com/trends/pucci-pups). The scarves are an ode to iconic British references such as the [Union Jack](https://www.trendhunter.com/trends/samsung-bespoke-jubilee-fridge) and the underground UK punk scene. Pugs have been long-loved by the British monarchy ever since its introduction by Queen Victoria herself. These [pooch-themed kerchiefs](https://www.trendhunter.com/trends/dog-accessories-collection) are the perfect accessory for the pet-loving stylista in your life. You can't help but smile at the dopey-eyed expressions on these charming little pups. London will only be a step away when you strut down the streets in one of these adorable Age of Reason 'Pug Scarves'. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 67% | Activity: 99% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Fashion-forward Scarves:** Disruptive innovation opportunity: Develop scarves with unique patterns and designs that cater to fashion-conscious consumers. - **Punk-inspired Accessories:** Disruptive innovation opportunity: Create accessories that combine punk aesthetics with playful and colorful designs. - **Pet-themed Fashion:** Disruptive innovation opportunity: Design fashion products that incorporate cute and cuddly animal illustrations, targeting pet-loving consumers. ### Who This Affects Most - **Fashion Retail:** Disruptive innovation opportunity: Explore partnerships with independent designers to offer unique and exclusive fashion products. - **Textile Manufacturing:** Disruptive innovation opportunity: Develop innovative textile printing techniques to produce intricate and vibrant patterns on fabrics. - **Pet Accessories:** Disruptive innovation opportunity: Introduce stylish and fashionable accessories for pets, taking inspiration from popular fashion trends. ## Related on Trend Hunter - [Retro Athletic Pet Accessories](https://www.trendhunter.com/trends/pet-accessories-collection.md) - [Modern Pet Apparel](https://www.trendhunter.com/trends/stylish-pet-collection.md) - [Adorable Holiday Campaigns](https://www.trendhunter.com/trends/burberrys-holiday-campaign.md) - [Premium Canine Clothing](https://www.trendhunter.com/trends/the-dog-face.md) - [Comfy Pet-Inspired Blankets](https://www.trendhunter.com/trends/foggy-dog.md) - [Printed Pet Sweaters](https://www.trendhunter.com/trends/smiley-sweater.md) - [Colorful Textile Pet Accessories](https://www.trendhunter.com/trends/probapaws.md) - [Sustainable Dog Clothes Brands](https://www.trendhunter.com/trends/pet-passion.md) - [Posh Parisian Pooch Accessories](https://www.trendhunter.com/trends/celine-dog-accessories.md)