# Building Block Clutches The Agabag LEGO Purse Collection is Quirky By Sarah Nazim | Published 2012-07-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/agabag References: [etsy](http://www.etsy.com/shop/agabag?page=1) & [facebook](https://www.facebook.com/agabagdotcom) This incredible purse collection by Agabag offers a fun and sophisticated [LEGO](https://www.trendhunter.com/trends/lego-luggage) clutch. Agnieszka Biernacka is the designer behind this line, in fact she has been making [LEGO jewelry](https://www.trendhunter.com/trends/brick-clog1) since 2009, and now has over 2000 designs that are offered in over 40 different colors. These pieces are so distinctive that there is a slim chance you would run into anyone sporting the exact same one. Biernacka also takes customized orders, so you can determine the colors for the purse. LEGO is a popular toy among both young and old, and by re-purposing the blocks, the designer is able to tap into the highly competitive accessory market using a nostalgic strategy. The Agabag collection would certainly appeal to those who crave out-of-the-ordinary and geek-fab fashion accessories that are hard to find in most department stores. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 88% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Customized Accessories:** The Agabag LEGO Purse Collection offers customized orders, tapping into the trend of personalized and unique accessories. - **Nostalgic Fashion:** By re-purposing LEGO blocks, Agabag is capitalizing on the trend of nostalgic fashion, attracting consumers who seek out-of-the-ordinary and geek-fab fashion accessories. - **Distinctive Designs:** Agabag's collection of LEGO clutches provides distinctive designs, appealing to individuals who value unique and one-of-a-kind fashion pieces. ### Who This Affects Most - **Fashion Accessories:** The Agabag LEGO Purse Collection disrupts the fashion accessories industry by offering unconventional and distinctive LEGO clutches. - **Customization Services:** Agabag's customized orders disrupt the customization services industry by combining personalized accessories with the popular LEGO toy. - **Niche Fashion Market:** Agabag taps into the niche market of nostalgic fashion accessories, providing a unique offering that stands out from mainstream department stores. ## Related on Trend Hunter - [Building Block-Inspired Suitcases](https://www.trendhunter.com/trends/lego-luggage.md) - [Building-Block-Inspired Bag Capsules](https://www.trendhunter.com/trends/herschel-x-lego.md) - [Building Block-Inspired Furniture Collections](https://www.trendhunter.com/trends/lego-x-room-copenhagen.md) - [Building Block Decor Collections](https://www.trendhunter.com/trends/pottery-barn-kids-x-lego-collection.md) - [Building Block Window Displays](https://www.trendhunter.com/trends/louis-vuitton-lego-christmas-display.md) - [Race-Inspired Puzzle Collections](https://www.trendhunter.com/trends/build-the-thrill.md) - [Brick-Inspired Footwear](https://www.trendhunter.com/trends/brick-clog1.md) - [Toy Brick-Inspired Luggage Sets](https://www.trendhunter.com/trends/trolley-and-backpack-set.md) - [Building Block Snow Globes](https://www.trendhunter.com/trends/lego-lofi-girl-snowglobe.md)