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# Cocktail-Inspired Chocolate Bites
After Eight Mojito & Mint Offers a Crisp, Refreshing Flavor

By Michael Hemsworth | Published 2021-08-19 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/after-eight-mojito-mint
References: [talkingretail](https://www.talkingretail.com/products-news/confectionery/nestle-unveils-cocktail-inspired-after-eight-flavour-19-08-2021/) & [nestle](https://www.nestle.co.uk/en-gb/brands/chocolate_and_confectionery/boxed)

The [After Eight](https://www.trendhunter.com/trends/after-eight-cherry-mint-thins) Mojito & Mint chocolates feature a [cocktail-inspired flavor](https://www.trendhunter.com/trends/grand-mimosa-chocolate-selector) experience to provide consumers with a small yet satisfying way to curb cravings when looking for a sweet treat in the evening. The chocolates boast a mojito-flavored fondant with an additional burst of mint flavor that is covered in a [rich, dark chocolate](https://www.trendhunter.com/trends/micro-batch-chocolate-bars). The product will be launching in September in the UK in 200-gram packages that are expected to retail for £3 each.

Senior Brand Manager for After Eight Debbie Brown spoke on the inspiration for the new After Eight Mojito & Mint chocolates saying, "Last year’s limited edition Gin & Tonic After Eight was a huge hit with consumers, and we think our newest invention will prove even more popular.”

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 76% | Activity: 79% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Cocktail-inspired Confections:** Opportunity for confectionery industry to innovate by infusing cocktail flavors in chocolates.
- **Single-serve Chocolates:** Opportunity for packaging industry to innovate by creating small, affordable packages of premium chocolates.
- **Limited-edition Flavors:** Opportunity for food and beverage industry to innovate by introducing seasonal or limited-edition flavors to generate interest and drive sales.

### Industries Being Reshaped

- **Confectionery:** Industry can capitalize on the trend of cocktail-inspired flavors by introducing new products to cater to consumer demand for unique products.
- **Packaging:** Industry can capitalize on the trend of single-serve chocolates by creating these packages that cater to consumers looking for a smaller portion size.
- **Food and Beverage:** Industry can capitalize on the trend of limited-edition flavors by introducing new products or seasonal flavors to generate interest and drive sales among consumers looking for unique and novel products.

## Related on Trend Hunter

- [Fruity Mint Chocolate Treats](https://www.trendhunter.com/trends/after-eight-cherry-mint-thins.md)
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- [Minty Festive Chocolate Products](https://www.trendhunter.com/trends/terrys-chocolate-mint.md)
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- [Minty Textural Chocolate Bars](https://www.trendhunter.com/trends/twirl-mint.md)
- [Crispy Mint Chocolate Snacks](https://www.trendhunter.com/trends/hostess-crspy-minis.md)
- [Sharable Minty Candy Bars](https://www.trendhunter.com/trends/galaxy-smooth-mint.md)
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