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# West African Emojis
'Afro Emoji' Helps Africans Culturally Express Themselves in the Digital Age

By Malika Renee Butss | Published 2016-02-08 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/afro-emoji
References: [wvtm13](http://www.wvtm13.com/entertainment/e-make-brain-can-you-speak-afro-emoji/37834012) & [bossip](http://bossip.com/1279934/a-lil-positivity-imanagement-consulting-launches-afro-emoji-to-help-africans-express-themselves-on-social-media/)

Emojis have become a little more cultural with the launch of Afro Emoji. This [collection of niche emoticons](https://www.trendhunter.com/trends/kitchen-emojis) feature a variety of emojis depicting West African culture.

The app was birthed in Nigeria, though it is available worldwide. Afro Emoji consists of a very diverse set of emojis that focus on West African characters dressed in their traditional garments. Each character is accompanied by a familiar pan-African phrase in pidgin English. Some of these phrases include the iconic "abeg no vex," "e make brain" and "chai!"

Afro Emoji is plugging into a key demographic that is usually ignored by the technology industry, while allowing African Millennials to [decorate their messages](https://www.trendhunter.com/trends/bubble-gum-emoji) with a taste of their own culture.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 52% | Activity: 68% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Cultural Emojis:** The rise of niche emojis tailored to specific cultures presents an opportunity for developers to create diverse and inclusive digital communication tools.
- **Localization of Emojis:** The development of emojis depicting specific cultural traditions and languages opens up possibilities for localized communication platforms that cater to different communities around the world.
- **Representation in Technology:** The demand for emojis that reflect a wider range of cultures highlights the need for greater diversity and representation in the tech industry, offering opportunities for companies to create more inclusive products and services.

### Industries Being Reshaped

- **Mobile App:** Developing mobile apps centered around cultural emojis can tap into the growing demand for personalized and culturally relevant digital communication tools.
- **Language Technology:** Advancements in language technology can enhance the development of localized emojis and communication platforms that cater to specific linguistic communities.
- **Social Media Platforms:** Social media platforms can integrate culturally diverse emojis to foster inclusivity and enable users to express themselves more authentically within their communities.

## Related on Trend Hunter

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- [Personalized Emoji Experiences](https://www.trendhunter.com/trends/emojibu.md)
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- [Expansive Emoticon Libraries](https://www.trendhunter.com/trends/amicons.md)
- [AI Emoji Assistants](https://www.trendhunter.com/trends/emoji-bot.md)
- [Emoji-Inspired Customizable Web Browsers](https://www.trendhunter.com/trends/customizable-web-browser.md)
