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# Size-Inclusive Elegant Spring Fashion
The AFRM x Nordstrom Collaboration Launches on March 12th

By Grace Mahas | Published 2021-03-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/afrm-x-nordstrom-collaboration
References: [nordstrom](https://www.nordstrom.com/browse/canada-department-stores) & [shopafrm](https://shopafrm.com/)

The California-based lifestyle brand, AFRM, recently announced the launch of a [size-inclusive collaboration](https://www.trendhunter.com/trends/torrid-jeans-for-life) with [Nordstrom](https://www.trendhunter.com/trends/splendid-srping-2025) – just in time for the spring season. The collection includes AFRM's iconic mesh and statement prints as well as new midi dress silhouettes, crochet sweaters, and bodysuits.

“The foundation of our brand is built on affirming oneself. In this collection, we advocate for *everyone* to love themselves and their uniqueness, celebrating our individuality,” says Camille Bergher, AFRM’s Creative Director.

The collection drops on Friday, March 12th, and will be available online via both brand's official websites as well as select Nordstrom stores. The new capsule is offered in [extended sizes](https://www.trendhunter.com/trends/normform) – which ranges from XS to 3X – with prices starting at $45.

Image Credit: AFRM, Nordstrom

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 53% | Activity: 20% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Size-inclusivity in Fashion:** Opportunity for fashion brands to cater to a wider range of body sizes and promote body positivity.
- **Collaborative Fashion Collections:** Opportunity for brands to team up and create unique fashion collections, with the potential to reach new audiences.
- **Online Shopping Experience:** Opportunity for brands to improve their online shopping experience and make it more accessible to a wider range of customers.

### Where This Applies

- **Fashion and Apparel:** Opportunity for fashion brands to expand their size range and collaborate with other brands for innovative collections.
- **Retail:** Opportunity for retailers to improve their online shopping experience and accessibility for customers with different needs.
- **Body Positivity / Self-love:** Opportunity for industries to promote body positivity and self-love movements through their products and marketing strategies.

## Related on Trend Hunter

- [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md)
- [Romantic Size-Inclusive Intimates](https://www.trendhunter.com/trends/gabi-gregg.md)
- [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md)
- [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md)
- [Gen Z Elevated Spring Basics](https://www.trendhunter.com/trends/grey-bandit-spring-2024-collection.md)
- [Inclusive Denim Campaigns](https://www.trendhunter.com/trends/torrid-jeans-for-life.md)
- [Cheerful Spring-Ready Collaborative Fashion](https://www.trendhunter.com/trends/diane-von-furstenberg-1.md)
- [Inclusive Lace Collections](https://www.trendhunter.com/trends/parade-that-lace.md)
- [Best-Selling Adaptive Apparel](https://www.trendhunter.com/trends/anthropologie-2.md)
