# Affordable Luxury Timepieces These Affordable Watches Have a Design That Rivals Luxury Brands By Riley von Niessen | Published 2016-07-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/affordable-watches References: [indiegogo](https://www.indiegogo.com/projects/wright-exceptional-quality-automatic-watches) & [wrightwatches](http://wrightwatches.com) 'Wright' is a company based in Nicosia, Cyprus, that offers consumers a number of affordable watches that feature high-end elegant design features. With prices starting at €199 ($218 USD), Wright is able to craft premium timepieces without adding extra costs. The company seeks to create products that will last consumers a lifetime, constructing each piece with attractive yet durable material. From the 'Noctua' collection comes a series of affordable watches that include an incredibly [scratch-resistant crystal case](https://www.trendhunter.com/trends/durable-luxury-watches-the-new-full-metal-gshock-models-are-rugged-but-eleg), a custom enamel dial, a custom-engraved back, a brass movement holder and an [interchangeable leather strap](https://www.trendhunter.com/trends/nivada-grenchen-timepieces). Different colorways are marked by the brand with names like the 'Noctua Lustrous,' 'Midnight,' 'Classic' and 'Vintage' -- which each denoting the various leather, metal and face color combinations. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 87% | Activity: 92% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Why This Trend Is Growing - **Affordable Luxury Timepieces:** There is a growing trend towards affordable timepieces with high-end design features, offering consumers the look and feel of luxury without the high price tag. - **Durable and Scratch-resistant Materials:** There is a trend towards using durable and scratch-resistant materials in the construction of affordable watches, ensuring longevity and quality for consumers. - **Customization and Personalization:** Consumers are seeking customizable and personalized features in affordable watches, allowing them to create unique timepieces that reflect their individual style and preferences. ### Industries Being Reshaped - **Fashion Accessories:** The fashion accessories industry can benefit from the trend towards affordable luxury timepieces, offering consumers a wider range of stylish watches at varying price points. - **E-commerce:** The e-commerce industry can take advantage of the trend towards affordable luxury timepieces by providing online platforms for consumers to browse and purchase these watches conveniently. - **Material Manufacturing:** The material manufacturing industry has an opportunity to innovate by developing new durable and scratch-resistant materials specifically suited for affordable watch designs. ## Related on Trend Hunter - [World-Inspired Watch Cases](https://www.trendhunter.com/trends/apple-watch-case1.md) - [Ultra-Affordable Anniversary Watch Designs](https://www.trendhunter.com/trends/affordable-watches1.md) - [Accessible Mechanical Timepieces](https://www.trendhunter.com/trends/classivo-43.md) - [Luminous Ceramic Wristwatches](https://www.trendhunter.com/trends/c1-bel-canto-lumire.md) - [Durable Luxury Watches](https://www.trendhunter.com/trends/durable-luxury-watches-the-new-full-metal-gshock-models-are-rugged-but-eleg.md) - [Fiberglass-Infused Woven Ceramic Watches](https://www.trendhunter.com/trends/urwerk-ur230-polaris.md) - [Galaxy-Inspired Timepieces](https://www.trendhunter.com/trends/ur-100v-lightspeed.md) - [Transparent Luxury Watch Designs](https://www.trendhunter.com/trends/pegasus-sapphire.md) - [Summer Travel-Focused Women's Watches](https://www.trendhunter.com/trends/womens-watches1.md)