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# Beauty Advent Calendars
This NYX Advent Calendar Lets Consumers Sample Various Mini Products

By Mishal Omar | Published 2016-11-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/affordable-beauty
References: [reallyree](http://www.reallyree.com/2016/10/nyx-cosmetics-advent-calendar-2016.html)

This affordable beauty-related gift is ideal for those looking for a creative product to give to their loved ones during the holiday season.

The cosmetics advent calendar is part of the brand NYX's Christmas collection for this year and contains a variety of different products. The advent calendar contains 12 mini 'Soft Matte Lip Creams' and 12 miniature eyeshadows from the brand, which are opened once a day in true advent calendar form. The outside of the affordable beauty gift resembles a makeup artist's toolkit while the inside uses playful cosmetics-related graphics to stand out.

This calendar is perfectly suited as a gift for makeup lovers and would make for an excellent product for anyone wanting to give away presents early this Christmas.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 68% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Affordable Beauty Gifts:** Opportunity to create more affordable and creative beauty-related gifts for the holiday season.
- **Makeup Advent Calendars:** Potential to design advent calendars with mini makeup products to appeal to makeup lovers.
- **Cosmetics Christmas Collections:** Ability to develop special Christmas collections with a variety of different products for gifting purposes.

### Who This Affects Most

- **Beauty and Cosmetics:** Beauty brands can capitalize on the trend by offering affordable beauty gift options and creating their own makeup advent calendars.
- **Retail and E-commerce:** There is a market opportunity to sell these beauty advent calendars online and in-store during the holiday season.
- **Gift and Specialty Stores:** Specialty stores can stock up on these beauty advent calendars and promote them as unique and creative gifts for makeup lovers.

## Related on Trend Hunter

- [Cosmetic Advent Calendars](https://www.trendhunter.com/trends/beauty-advent-calendar-1.md)
- [Gold-Themed Cosmetics Calendars](https://www.trendhunter.com/trends/24k-holiday-advent-calendar.md)
- [High-End Beauty Advent Calendars](https://www.trendhunter.com/trends/lookfantastic-beauty-advent-calendar.md)
- [High-Value Advent Calendars](https://www.trendhunter.com/trends/2024-beauty-advent-calendar.md)
- [Beauty Retailer Advent Calendars](https://www.trendhunter.com/trends/beauty-bay-advent-calendar.md)
- [Stunning Beauty Advent Calendars](https://www.trendhunter.com/trends/beauty-advent-calendar1.md)
- [Holiday Beauty Advent Calendars](https://www.trendhunter.com/trends/holiday-beauty-advent-calendar.md)
- [Clean Beauty Advent Calendars](https://www.trendhunter.com/trends/omy-lab-advent-calendar.md)
- [Haute Beauty Advent Calendars](https://www.trendhunter.com/trends/boozyshop-advent-calendar.md)
