# Encouraging Wall Art Secret Holiday & Co.'s Affirmation Banners Offer Positive Words By Leslie Chen | Published 2011-12-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/affirmation-banners References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/affirmation_banners) & [ashleyannabrown.bigcartel](http://www.ashleyannabrown.bigcartel.com/) Everyone needs a bit of encouragement from time to time, and these Affirmation Banners make it easier than ever to instantly feel better. The banners are so simple yet powerful that they'll fit in with any decor and space. The Affirmation Banners come from [Secret Holiday & Co.](https://www.trendhunter.com/trends/folding-shelf) and feature the words "It's OK" and "Yes." Other products from the company are things like adorable quilts that make you want to cozy up indoors with some hot chocolate. Hang the Affirmation Banners up in your home for an [instant pick-me-up](https://www.trendhunter.com/trends/aicomplimentme) when you're feeling less than hot. **Implications** - Shoppers in modern society are attracted to making purchases that feature [positive messages](https://www.trendhunter.com/trends/self-love-daily-affirmations). Focusing on an uplifting tone could help a new company attract a greater number of customers. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 22% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Positive Message Products:** Creating products that feature positive messages can attract a greater number of customers. - **Affirmation Home Decor:** Designing home decor items such as affirmation banners can instantly uplift the mood of a space. - **Cozy Lifestyle Products:** Offering cozy lifestyle products like quilts can tap into the desire for comfort and relaxation. ### Industries Being Reshaped - **Home Decor:** The home decor industry can capitalize on the trend of creating uplifting and positive message products. - **Gifts and Accessories:** The gifts and accessories industry can incorporate affirmation banners as a popular gifting option. - **Wellness and Self-care:** The wellness and self-care industry can integrate positive message products to enhance mental well-being. ## Related on Trend Hunter - [Self Affirmation Reminder Cards](https://www.trendhunter.com/trends/love-100-ways-to-make-you-sparkle.md) - [Wellness-Focused Stationery Brands](https://www.trendhunter.com/trends/affirmation-gel-pens.md) - [Positive Affirmation Decals](https://www.trendhunter.com/trends/mental-health-awareness-campaign.md) - [Positive Affirmation Lighters](https://www.trendhunter.com/trends/bic-positive-affirmations-lighter-series.md) - [Daily Affirmation-Focused Cards](https://www.trendhunter.com/trends/joyful-hearts-co-1.md) - [Animal-Themed Affirmation Websites](https://www.trendhunter.com/trends/easy-affirm.md) - [Daily Motivational Quotes](https://www.trendhunter.com/trends/quotebuzz.md) - [Affirming Candle Lines](https://www.trendhunter.com/trends/affirming-candle.md) - [Inspirational Quote Displays](https://www.trendhunter.com/slideshow/quote-display-device)