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# Friendship Encountering Bracelets
The Affinity Bracelet is an Unorthodox Way to Make New Friends

By Vasiliki Marapas | Published 2014-08-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/affinity-bracelet
References: [lelo](http://www.lelo.com/award/)

The Affinity Bracelet by Spanish designer Andreu Escrivà is an attempt to bridge social gaps.

The design made the short list for the 2014 Undesign Awards, a competition that challenges designers to unlearn design conventions and conceptualize something original. LELO CEO Miroslav Slavic elaborates by saying, “Technology is developed to empower and unify us. But it’s doing just the opposite. It’s time to get closer again."

The [affinity bracelet](https://www.trendhunter.com/trends/luxurious-safety-bracelet) offers strangers the opportunity to meet and get to know each other based on their [personal and professional interests](https://www.trendhunter.com/trends/connection-apps). Users simply enter their information via computer, and the data is then communicated to nearby wearers. If these users happen to intersect on the street, the bracelet vibrates, letting both parties know the other's name, hobbies and the shared affinity percentage of the union. Cue the [magic of friendship](https://www.trendhunter.com/trends/strangely).

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 58% | Activity: 56% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Friendship-encountering Bracelets:** The Affinity Bracelet offers a unique way for strangers to connect and form new friendships based on shared interests.
- **Unconventional Design:** The Affinity Bracelet challenges traditional design conventions, opening up opportunities for innovative and original concepts.
- **Technology and Social Unity:** The Affinity Bracelet highlights the potential of technology to bring people closer together and counteract social disconnection.

### Sectors Adopting This

- **Fashion and Accessories:** The Affinity Bracelet introduces a new category of wearable accessories that facilitate social connections.
- **Personal Networking:** The Affinity Bracelet creates opportunities for personal networking and relationship building based on shared interests.
- **Community and Connectivity:** The Affinity Bracelet taps into the market of products and technologies that foster community engagement and strengthen social connections.

## Related on Trend Hunter

- [Smart Wearable Companions](https://www.trendhunter.com/trends/wearable-device1.md)
- [AI Companionship Necklaces](https://www.trendhunter.com/trends/friend.md)
- [Touch Message Wearables](https://www.trendhunter.com/trends/bond-touch-4.md)
- [Customizable Beaded Touch Bracelets](https://www.trendhunter.com/trends/touch-bracelet.md)
- [Counter-Loneliness Social Spaces](https://www.trendhunter.com/trends/friendship-corner.md)
- [Emotional Support Wearables](https://www.trendhunter.com/trends/ai-wearable1.md)
- [Simulated Heartbeat Necklaces](https://www.trendhunter.com/trends/bond-heart.md)
- [Smart Heart-Shaped Pendants](https://www.trendhunter.com/trends/bond-heart-necklace.md)
- [Interactive Meeting Objects](https://www.trendhunter.com/trends/toku.md)