# Sweet Tooth Sneakers AF1 Cookie Mobster by Mr. Phomer Adds Swag to 'Sesame Street' By Marissa Brassfield | Published 2010-10-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/af1-cookie-mobster References: [behance.net](http://www.behance.net/gallery/AF1-Cookie-Mobster-by-Phomer/769312) & [phomer](http://www.phomer.com/) The AF1 Cookie Mobster by Mr. Phomer isn't formally affiliated with 'Sesame Street,' but this sneaker has a serious sweet tooth nevertheless. The custom [Nike](https://www.trendhunter.com/trends/chipotle-x-nike-air-force-1) Air Force One kicks have a [chocolate chip cookie colorway](https://www.trendhunter.com/trends/ground-up-and-hersey) and are embedded with a Cookie Monster-inspired 'Cookie Mobster' logo that inspires wearers to rock their shoes with milk and try to avoid crumbles. I love the play on words used for the AF1 Cookie Mobster by Mr. Phomer, and the kiddie theme takes these custom sneakers over the top. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 78% | Activity: 56% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Custom Sneakers:** Opportunities for artists and designers to create personalized sneaker designs. - **Nostalgic Themes:** Potential to create merchandise with popular childhood characters and themes. - **Food-inspired Fashion:** Opportunities to create more fashion products inspired by food and desserts. ### Sectors Adopting This - **Footwear:** Opportunities to create more customizable and niche sneakers designs for specific audiences. - **Fashion:** Potential to create a new line of merchandise based on nostalgic TV and cartoon characters and themes. - **Food and Beverage:** Opportunities to collaborate with fashion brands to create more food-inspired clothing and accessories. ## Related on Trend Hunter - [Food-Themed Sneakers](https://www.trendhunter.com/trends/chipotle-x-nike-air-force-1.md) - [Cartoon-Themed Shoe Collections](https://www.trendhunter.com/trends/reebok-x-sesame-street.md) - [Sesame-Inspired Canvas Sneakers](https://www.trendhunter.com/trends/sesame-colorway.md) - [Street Art-Style Cookies](https://www.trendhunter.com/trends/cookie-plug.md) - [Charming Chocolatier-Themed Sneakers](https://www.trendhunter.com/trends/nike-dunk-low-wonka.md) - [Shoe-Dessert Collaborations](https://www.trendhunter.com/trends/milk-bar-and-converse.md) - [Dessert-Inspired Collaborative Shoes](https://www.trendhunter.com/trends/sweetness-of-kin.md) - [Diner Culture Footwear](https://www.trendhunter.com/trends/sticky-kicks.md) - [Fuzzy Blue Sneakers](https://www.trendhunter.com/trends/dunk-low-abominable-snowman.md)