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# Ultimate Outdoorsy Vehicles
The Filson x AEV Jeep Wrangler is Rugged and Stylish

By Meghan Young | Published 2014-11-13 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/aev-jeep-wrangler
References: [uncrate](http://uncrate.com/stuff/filson-x-aev-jeep-wrangler/) & [filson](http://www.filson.com/aev)

Filson is a go to brand for outdoor outfits and paraphernalia, so it is only natural that it has teamed up with the AEV Jeep Wrangler to create a vehicle that is made for the ultimate outdoors person. Stylish and rugged, the Filson x AEV Jeep Wrangler boasts the fashion brand's signature green color and comes with a matching duffle bag, briefcase and snap-closure seat back pockets.

In addition to these great perks, the Filson x AEV Jeep Wrangler has everything else a person could ask for in such a ride. This includes a 3.5-inch DualSport SC suspension, 35-inch tires, heat reduction hood, 9,500lbs. WARN winch, IPF 901 off-road lights, tire carrier, splashguards and tons more.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 98% | Activity: 93% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Outdoor-fashion Collaborations:** Opportunities for outdoor gear makers and fashion brands to join forces and create stylish yet functional products for the ultimate outdoors person.
- **Off-road Vehicles with Custom Designs:** Opportunities for auto manufacturers to collaborate with fashion and outdoor gear brands for custom vehicle designs that cater to the specific needs of adventure seekers.
- **Luxury Adventure Vehicle Market:** A growing market for high-end, customized adventure vehicles with features and accessories that appeal to affluent outdoor enthusiasts.

### Who This Affects Most

- **Auto Manufacturing:** Disruptive innovation opportunities for incorporating unique designs and features in off-road vehicles, such as the Filson x AEV Jeep Wrangler.
- **Outdoor Gear and Equipment Manufacturing:** Opportunities for collaborations with fashion brands and auto manufacturers to create high-end, functional outdoor gear and accessories that match custom vehicles.
- **Fashion and Apparel Industry:** Opportunities to expand product lines to include outdoor gear and collaborate with established outdoor brands to create stylish yet functional products, like the Filson x AEV Jeep Wrangler.

## Related on Trend Hunter

- [Rugged Bespoke Overlanding Trucks](https://www.trendhunter.com/trends/aev-x-bliss-mobil-prospector-xl-550.md)
- [Adventure-Ready Backroad SUVs](https://www.trendhunter.com/trends/2025-jeep-wrangler-4xe-backcountry.md)
- [Car-Collaborative Outdoor Apparel](https://www.trendhunter.com/trends/vineyard-vines-1.md)
- [Automotive-Branded Coolers](https://www.trendhunter.com/trends/jeep-x-igloo-specialedition-cooler.md)
- [Heritage-Preserving Off-Road Vehicles](https://www.trendhunter.com/trends/the-next-wrangler.md)
- [Auto-Themed Luggage Collaborations](https://www.trendhunter.com/trends/delsey-paris.md)
- [Collaboration Automotive-Branded Boots](https://www.trendhunter.com/trends/merrell-moab-3-mid-x-jeep.md)
- [Bespoke Outdoor-Ready SUVs](https://www.trendhunter.com/trends/galpin.md)
- [Automotive-Inspired Footwear](https://www.trendhunter.com/trends/merrell-and-jeep.md)
