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# Stretching Winter Safety Jackets
The Aether ‘Catalyst’ Snow Jacket Has a Built-in RECCO Reflector

By Michael Hemsworth | Published 2020-12-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/aether-catalyst-snow-jacket
References: [hiconsumption](https://hiconsumption.com/aether-catalyst-snow-jacket/) & [aetherapparel](https://www.aetherapparel.com/collections/mens-jackets/products/catalyst-snow-shell)

The [Aether](https://www.trendhunter.com/trends/aether-rex-down-jacket) ‘Catalyst’ snow jacket is a comfort and safety-focused outerwear style that will help to support the needs of wearers when spending extended periods out in the elements this season. The jacket boasts a utilitarian seam-sealed Schoeller shell that is breathable and capable of performing a [two-way stretch](https://www.trendhunter.com/trends/woolrich-bering-down-jacket) to make it well-suited for outdoor activity. The jacket also features a zippered venting system to keep wearers comfortable when they heat up or if the weather changes unexpectedly.

The Aether ‘Catalyst’ snow jacket is rounded out with weatherized zippers and a [RECCO](https://www.trendhunter.com/trends/arcade-x-recco-stretch-belt) rescue reflector on the brim that will keep wearers visible when walking in snowstorms or inclement weather to make it a safety-focused outerwear option.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 74% | Activity: 47% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Comfort-focused Outerwear:** Opportunity for innovation in creating outerwear that prioritizes both comfort and functionality for outdoor activities.
- **Seam-sealed Shell:** Disruptive potential in developing seam-sealed shells that provide breathability and flexibility for enhanced performance in outdoor environments.
- **Weatherized Zippers:** Potential for innovation in designing weatherized zippers that enhance the durability and weather-resistance of jackets.

### Industries Being Reshaped

- **Outdoor Apparel:** Opportunity for disruptive innovation in the outdoor apparel industry by creating jackets that combine comfort, safety, and performance.
- **Sporting Goods:** Potential for disruptive innovation in the sporting goods industry by developing advanced outerwear that meets the demands of outdoor activities.
- **Safety Equipment:** Opportunity for innovation in the safety equipment industry by integrating reflective materials and rescue systems into outerwear for improved visibility and protection.

## Related on Trend Hunter

- [Bonded Baffling Insulation Jackets](https://www.trendhunter.com/trends/aether-rex-down-jacket.md)
- [Performance-Driven Down Jackets](https://www.trendhunter.com/trends/down-hood.md)
- [Aerogel-Insulated Jacket Designs](https://www.trendhunter.com/trends/spacepeak-jacket.md)
- [Winter Performance Jackets](https://www.trendhunter.com/trends/winter-performance-jacket.md)
- [Body-Mapped All-Weather Parkas](https://www.trendhunter.com/trends/weatherproof-parka.md)
- [Adaptable Stretching Down Jackets](https://www.trendhunter.com/trends/woolrich-bering-down-jacket.md)
- [Pro-Grade Heated Ski Jackets](https://www.trendhunter.com/trends/heated-ski-jacket.md)
- [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md)
- [Performance Down Jackets](https://www.trendhunter.com/trends/zero-restrictions-summit-jacketi.md)
