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# Modernized Quilted Outerwear
The AETHER Alto Jacket is a New Take on a Classic Style

By Michael Hemsworth | Published 2023-02-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/aether-alto-jacket
References: [blessthisstuff](https://www.blessthisstuff.com/stuff/wear/coats-jackets/aether-alto-jacket/) & [aetherapparel](https://aetherapparel.com/products/alto-jacket-onyx-black)

The [AETHER Alto](https://www.trendhunter.com/trends/aether-rex-down-jacket) Jacket is a new take on a classic outerwear style that's perfect for wearers to incorporate into their wardrobe as a way to maintain comfort between seasons. The jacket features a box-quilted matte construction that's inspired by English outerwear styles and is thus a sophisticated garment perfect for adding texture to any outfit. The outerwear style features 100-grams of [PrimaLoft](https://www.trendhunter.com/trends/ultra-lochi-20-reversible-jacket) [GOLD](https://www.trendhunter.com/trends/the-porefessional-degunker) insulation in the body with an additional 133-grams of PrimaLoft GOLD at the collar for enhancing warmth in a lightweight way.

The AETHER Alto Jacket is priced at $525 and comes backed by a lifetime warranty to reinforce the durable nature of the garment. The timeless style also ensures it will last through any season without looking out of place.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 84% | Activity: 77% | Freshness: 14%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Modernized Quilted Outerwear:** The AETHER Alto Jacket is a fresh take on traditional outerwear that marries classic box-quilted style, modern materials, and a contemporary design to deliver a new fashion statement.
- **Lightweight Thermal Insulation:** The AETHER Alto Jacket's use of PrimaLoft GOLD insulation offers lightweight thermal protection that's both efficient, eco-friendly, and perfect for those seeking warm garments without adding bulk.
- **Sustainable Wardrobe Essentials:** As more consumers seek to reduce their carbon footprint, there is a growing market for sustainable wardrobe essentials that are stylish, durable, and timeless like the AETHER Alto Jacket.

### Who This Affects Most

- **Fashion and Apparel:** The fashion and apparel industry has an opportunity to incorporate both modern and traditional elements to create fresh, eco-friendly, and timeless outerwear designs like the AETHER Alto Jacket.
- **Outdoor Gear:** Outdoor gear manufacturers can explore more environmentally-friendly solutions to thermal insulation, such as PrimaLoft GOLD, to create innovative and lightweight warmth-enhancing products like the AETHER Alto Jacket.
- **Sustainability:** The sustainability industry can capitalize on rising consumer demand for eco-friendly products by partnering with fashion brands to develop more durable and sustainable wardrobe essentials like the AETHER Alto Jacket.

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