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# Transformative Cold Brew Towers
PUCKPUCK Turns an Aeropress into a Cold Brew Coffee Drip Tower

By James | Published 2017-11-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/aeropress-cold-brew-coffee
References: [bit.ly](http://bit.ly/thpuckpuck)

Consumers can now turn an Aeropress into a cold brew coffee drip tower with the simple addition of PUCKPUCK.

This simple little product fits neatly on top of an Aeropress, giving it another lease on life and making coffee lovers fall in love with it more than they do already. It works by allowing a user to control a steady drip of water that hits the coffee grounds over a period of two to three hours. The resulting brew is smooth and sweet, and cold brew also has the added benefit of being easier on the stomach as the slow extraction removes a lot of the acids usually found in hot coffee.

Users can even make it on their travels with your Aeropress, all that's one needs is a mineral water bottle to make cold brew anywhere.

The crowdfunding project for PUCKPUCK is now live on [Kickstarter](https://www.trendhunter.com/trends/coolper).

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 70% | Activity: 65% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **DIY Cold Brew:** Products like PUCKPUCK encourage coffee lovers to experiment with making their own cold brew, disrupting the traditional coffee industry
- **Sustainability in Coffee:** The ability to make cold brew anywhere with just a mineral water bottle highlights the importance of sustainability and eco-friendliness in the coffee industry
- **Innovative Coffee Accessories:** PUCKPUCK and similar products present an opportunity for designers and entrepreneurs to create new and innovative coffee accessories

### Industries Being Reshaped

- **Coffee:** Products like PUCKPUCK could disrupt the traditional coffee industry by encouraging more people to make their own cold brew at home
- **Travel:** The ability to make cold brew on-the-go with just a mineral water bottle presents opportunities for the travel and hospitality industries
- **Kitchenware:** Products like PUCKPUCK and other innovative coffee accessories could disrupt the traditional kitchenware industry by creating new and unique products for coffee lovers

## Related on Trend Hunter

- [Single-Cup Coffee Brewing Wands](https://www.trendhunter.com/trends/finalpress-v2.md)
- [Hyper-Fast Cold Brew Makers](https://www.trendhunter.com/trends/automatic-cold-brew-machine.md)
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- [Two-in-One Cold Coffee Brewers](https://www.trendhunter.com/trends/soulhand-x-brewer.md)
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- [Functional Iced Coffee Pucks](https://www.trendhunter.com/trends/blender-bites.md)
