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# Caramel-Infused Chocolates
Nestlé Expanded Its Aero Range with the Introduction of Aero Caramel

By Grace Mahas | Published 2020-02-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/aero-caramel
References: [talkingretail](https://www.talkingretail.com/products-news/confectionery/nestle-launches-aero-caramel-04-02-2020/) & [nestle](https://www.nestle.com/brands/allbrands/aero?Sg)

Iconic chocolate confectionery brand [Nestlé](https://www.trendhunter.com/trends/aero-coconut) recently expanded its [Aero series](https://www.trendhunter.com/trends/aero-peppermint) with the introduction of the decadent and delicious Aero Caramel bar. The bar consists of layers of "bubbly" chocolate infused with a [thin layer of caramel](https://www.trendhunter.com/trends/milk-chocolate-with-caramel) and surrounded by smooth milk chocolate.

Amy Kendall, assistant brand manager for Aero, said: “The science and technology behind Aero made it unique from the start – but we continually look for new ways to innovate and delight fans. We believe that Aero Caramel is a delicious new addition to the Aero family, and we hope it will soon become another firm favorite.”

Consumers can purchase the Aero Caramel chocolate bar in 100-gram bars starting at only £.1

Image Credit: Nestlé

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 4% | Activity: 8% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Decadent Chocolate Varieties:** Opportunity for companies to develop and market new, indulgent flavors of chocolate confectionery, such as caramel-infused chocolates.
- **Innovative Candy Manufacturing Techniques:** Potential for businesses to explore and implement new methods of infusing different ingredients and flavors into chocolate bars, creating a unique sensory experience.
- **Expanding Brand Offerings:** Opportunity for brands to expand their product range and cater to consumer preferences by introducing new variations of their popular products.

### Sectors Adopting This

- **Chocolate Confectionery:** Disruptive innovation opportunity to create new and exciting chocolate treats by infusing different flavors like caramel, creating a unique selling point in a competitive market.
- **Food Manufacturing:** Chance for food manufacturers to develop and optimize processes for infusing different ingredients into chocolate bars, creating a wide range of flavorful options for consumers.
- **Retail:** Opportunity for retailers to offer a diverse selection of chocolate bars with unique flavor combinations, attracting chocolate enthusiasts looking for a variety of taste experiences.

## Related on Trend Hunter

- [Airy Coconut-Infused Chocolate Bars](https://www.trendhunter.com/trends/aero-coconut.md)
- [Bubbly Strawberry Candy Bars](https://www.trendhunter.com/trends/aero-strawberry.md)
- [Caramel-Infused Wafer Candy Bars](https://www.trendhunter.com/trends/kitkat-chunky-caramel.md)
- [Aerated Salted Caramel Chocolates](https://www.trendhunter.com/trends/wispa-gold-salted-caramel.md)
- [Bubbly Chocolate Citrus Desserts](https://www.trendhunter.com/trends/aero-orange-chocolate-mousse.md)
- [Gilded Confectionery Product Ranges](https://www.trendhunter.com/trends/nestl-the-golden-collection.md)
- [Candy Bar Beverage Mixes](https://www.trendhunter.com/trends/golden-honeycomb-mocha.md)
- [Bakery-Inspired Chocolate Products](https://www.trendhunter.com/trends/nestl-confectionery.md)
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