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# Custom Parenting Advice Apps
The 'Kato' App Provides Real-Time Advice for Parents

By Michael Hemsworth | Published 2017-05-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/advice-for-parents
References: [betalist](https://betalist.com/startups/kato) & [kato.today](https://www.kato.today)

The 'Kato' app provides advice for parents that is custom-tailored to them and their children, and available in real-time in order to get the answer to questions or concerns as soon as possible.

The 'Kato' app learns about your style of parenting and gathers relevant answers and research in order to ensure you've got the information required in order to make the best choice.

Users can utilize the 'Kato' app by simply asking a question and allowing it to sift through various data in order to find the key insights without having to rely on [Google](https://www.trendhunter.com/trends/spendher-hotline) or generic message boards. This makes each situation far easier for new parents to handle without feeling as though they are relying on guesswork.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 25% | Activity: 45% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Custom-tailored Parenting Advice:** Opportunity for apps to provide personalized and real-time parenting advice based on individual parenting styles and preferences.
- **AI-powered Parenting Assistance:** Disruptive potential for AI-powered apps to gather relevant data and research to provide accurate and personalized parenting advice.
- **Digital Support for New Parents:** Growing demand for digital platforms that offer reliable and timely support for new parents, decreasing reliance on generic sources.

### Who This Affects Most

- **Parenting Apps:** Opportunity for parenting advice apps to leverage AI and customization features to meet the specific needs of parents.
- **Artificial Intelligence (AI):** AI technology can be utilized to analyze parenting data and provide personalized assistance, revolutionizing the way parents receive advice.
- **Digital Parenting Support:** Emerging industry of digital platforms that cater to the needs of new parents, ensuring they have access to reliable and relevant information.

## Related on Trend Hunter

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- [Parental Guidance Shopping Apps](https://www.trendhunter.com/trends/auggie-app.md)
- [AI Parenting Coaches](https://www.trendhunter.com/trends/positive-parenting.md)
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- [Nursery Brand Parenting Apps](https://www.trendhunter.com/trends/mamas-papas-app.md)
