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# Adventurer Motif Collections
The thisisneverthat Spring/Summer 2018 Series is Adventurer-Themed

By Amy Duong | Published 2018-02-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/adventurer
References: [hypebeast](https://hypebeast.com/2018/2/thisisneverthat-spring-summer-2018-lookbook) & [thatisneverthis](https://thatisneverthis.com/ss18/products.html)

The Seoul-based fashion label thisisneverthat launches its Spring/Summer 2018 collection surrounding the theme of 'adventurer.' The entire capsule makes loud statements with its standout pieces for the upcoming warmer weather. The [transitional pieces](https://www.trendhunter.com/trends/transition-collection) sport a bold and bright color palette and typography branding imprints.

The adventurer motif thisisneverthat Spring/Summer 2018 collection is packed with [loose-fitted streetwear silhouettes](https://www.trendhunter.com/trends/pyra-scenic-route). This includes an expansive range of vests, hoodies, t-shirts, long sleeve shirts, sweat pants, trousers, parkas, jackets, shorts caps, [side bags, and backpacks](https://www.trendhunter.com/trends/topologie-1). Some notable pieces from the thisisneverthat adventurer collection are the Leather Coach Jacket, which is elongated and has a sleek silhouette, the Longsleeve Zip-Up Polo, and the embellished hoodie with collegiate NNN details. The entire thisisneverthat Spring/Summer 2018 capsule will be available online starting February 12.

Image Credit: thisisneverthat

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 25% | Activity: 11% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Adventurer-themed Fashion:** The thisisneverthat Spring/Summer 2018 collection showcases an opportunity for brands to explore adventurous themes in their fashion lines.
- **Bold Color Palette:** The standout pieces of the thisisneverthat collection highlight the potential for brands to embrace bold and bright colors to make a statement.
- **Typography Branding Imprints:** The use of typography branding imprints in the thisisneverthat collection presents an opportunity for brands to incorporate unique branding techniques into their designs.

### Sectors Adopting This

- **Fashion:** The fashion industry can draw inspiration from the thisisneverthat collection to create adventurous and bold clothing lines.
- **Streetwear:** The streetwear industry can explore the incorporation of adventurous motifs and bold color palettes inspired by the thisisneverthat collection.
- **Online Retail:** The availability of the thisisneverthat Spring/Summer 2018 collection online highlights the potential for online retailers to cater to fashion enthusiasts seeking unique and adventurous designs.

## Related on Trend Hunter

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- [Urban Explorer-Centric Accessories](https://www.trendhunter.com/trends/topologie-1.md)
- [Outdoor-Inspired Clothing](https://www.trendhunter.com/trends/a-sense-of-ease.md)
- [Spring Technical Apparel](https://www.trendhunter.com/trends/acoldwall-5.md)
