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# Travel-Proof Undies
Adventure Underwear are Fashionable and Waterproof

By Michael Hines | Published 2013-08-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/adventure-underwear
References: [gizmag](http://www.gizmag.com/adventure-underwear-pockets/28575/) & [adventureunderwear](http://www.adventureunderwear.com/)

Men who travel around the world frequently are going to want to grab a pair of Adventure Underwear. Aside from looking sharp, the skivvies sport two [waterproof pockets](https://www.trendhunter.com/trends/planbok-floating-waterproof-wallet). These pockets are good for depths of up to 200 feet (so says Scuba Schools International) and are perfect for those who follow Taylor Swift's philosophy on life: jump then fall.

Adventure Underwear is made out of [100 percent Australian superfine merino wool](https://www.trendhunter.com/trends/proof-72hour-merino-air-tshirt) which dries quick and doesn't hold odor. There are two pockets: a small one which is quick access and a larger, removable pocket that can hold a smartphone and passport. The company is seeking funding for its underwear on [Kickstarter](https://www.trendhunter.com/trends/nomade-58) and is a little over a third of the way to its goal of $30,000. The undies are only available for men at the moment, but a pair for women are in the works, should $50,000 be raised. Check out the video to learn more about the story behind Adventure Underwear.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 18% | Activity: 63% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear)

## Key Themes

### Key Themes Behind This Trend

- **Travel-proof Underwear:** Providing waterproof pockets for travel essentials have become a trending feature in the underwear industry, leading to opportunities for disruptive innovation for other travel-friendly clothing items.
- **Adventure Fashion:** Adventure-themed fashion products like Adventure Underwear have become popular for active travelers and outdoor enthusiasts, opening opportunities for fashion brands to incorporate practical features into their clothing.
- **Crowdfunding for Fashion:** More fashion startups are utilizing crowdfunding platforms like Kickstarter to gain funding and market interest, providing an opportunity for disruptive innovation in fashion investment and marketing strategies.

### Where This Applies

- **Fashion:** The fashion industry can incorporate travel-friendly features into their clothing items, like Adventure Underwear, to attract active travelers and outdoor enthusiasts.
- **Travel Gear:** The travel gear industry, which includes items such as bags, shoes, and accessories, can incorporate waterproof and practical features into their products for adventurers seeking durability and convenience.
- **Crowdfunding Platforms:** Emerging fashion startups and crowdfunding platforms like Kickstarter can collaborate to provide a new kind of investment and marketing strategy for the fashion industry.

## Related on Trend Hunter

- [Convenient Underwear Travel Organizers](https://www.trendhunter.com/trends/travel-organizer.md)
- [Water-Repellent Weekend Travel Pants](https://www.trendhunter.com/trends/72hour-merino-travel-pant.md)
- [Biodegradable Undergarments](https://www.trendhunter.com/trends/sparepair-underwear.md)
- [Storage-Packed Travel Pants](https://www.trendhunter.com/trends/caligo-pants.md)
- [3D Contouring Boxers](https://www.trendhunter.com/trends/manmades-the-boxer-brief.md)
- [Sustainable Back-Up Underwear](https://www.trendhunter.com/trends/backup-underwear.md)
- [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md)
- [Adaptable Summer Lifestyle Shorts](https://www.trendhunter.com/trends/equator-cargo-hybrid-short.md)
- [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md)
