# Canadian Artist-Honoring Capsules Adsum Drew Inspiration from the Group of Seven for SS18 By Amy Duong | Published 2018-03-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adsum References: [highsnobiety](https://www.highsnobiety.com/p/adsum-ss18/#slide-14) & [adsumnyc](https://adsumnyc.com/blogs/news/the-group-of-seven) New York fashion label Adsum unveiled its latest collection for Spring/Summer 2018 and it draws direct inspiration from the Group of Seven. The Group of Seven is a group of Canadian artists from the early 20s that crafted beautiful landscape paintings of their country. The new Adsum collection references the timeless artwork through pieces such as button-down shirts, trousers, [lightweight wind jackets](https://www.trendhunter.com/trends/performance-articles), caps, hoodies and t-shirts. A unique offering from the new Adsum Spring/Summer 2018 collection are the hoodies and t-shirts with the mountaintop graphic details -- it recalls the memory of Lawren Harris, who was the Group of Seven's unofficial leader. The entire capsule exudes an overarching look of [relaxed silhouettes and casual style](https://www.trendhunter.com/trends/a-days-march-1). Image Credit: Adsum ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 55% | Activity: 94% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Honoring Canadian Artists:** Disruptive innovation opportunity: Create fashion collections that draw inspiration from iconic artists, celebrating their work and promoting cultural heritage. - **Cultural References in Fashion:** Disruptive innovation opportunity: Incorporate elements from renowned artistic movements into clothing designs, merging art and fashion for unique and captivating collections. - **Graphic Details in Apparel:** Disruptive innovation opportunity: Integrate graphic representations of significant figures or locations into clothing designs, offering a new way to commemorate and appreciate historical figures. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Collaborate with artists or art institutions to create fashion collections inspired by iconic works, attracting art enthusiasts and expanding the reach of fashion brands. - **Art and Culture:** Disruptive innovation opportunity: Explore partnerships with fashion brands to bring iconic artworks to life through clothing, creating a new platform for artists to reach wider audiences and generate revenue. - **Heritage Preservation:** Disruptive innovation opportunity: Develop fashion lines that pay homage to cultural heritage and influential figures, sparking conversations and promoting awareness about the importance of preserving history. ## Related on Trend Hunter - [Tactile Summer Capsules](https://www.trendhunter.com/trends/wild-horizon.md) - [Adventure-Inspired Outerwear Campaigns](https://www.trendhunter.com/trends/nba-allstar-collection-1.md) - [Camp-Inspired Fashion Capsules](https://www.trendhunter.com/trends/summer-outdoor.md) - [Wearable Art Streetwear](https://www.trendhunter.com/trends/a-days-march-1.md) - [Culturally Influenced Summer Garments](https://www.trendhunter.com/trends/arcteryx-3.md) - [Tactical Natural Clothing Collections](https://www.trendhunter.com/trends/snow-goose-by-canada-goose.md) - [Climbing-Inspired Capsule](https://www.trendhunter.com/trends/topologie-x-universal-works.md) - [Fabric-Centric Spring Fashion Capsules](https://www.trendhunter.com/trends/sage-nation-5.md) - [Limited-Edition Hood Trims](https://www.trendhunter.com/trends/hood-trim.md)