# Elite Marathon Racing Shoes Adidas Launched Its Adizero Adios Pro Evo 3 at 97 Grams By Adam Harrie | Published 2026-04-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/adizero-adios-pro-evo References: [news.adidas](https://news.adidas.com/running/two-adidas-athletes-sabastian-sawe-and-yomif-kejelcha-break-the-sub-2-hour-marathon-barrier-in-the-r/s/d4be4eac-a3b8-47d5-835f-9cbd685638ca)  Adidas unveiled the 'Adizero Pro Evo 3,' a 97-gram race shoe built around a moonshot brief to create the brand's first sub-100-gram marathon shoe. The Adizero Adios Pro Evo 3 debuts at the London Marathon, priced at $500 in a limited release, with a wider drop planned for the fall marathon season. The new 'ENERGYRIM' carbon-integrated technology works alongside next-generation 'Lightstrike Pro Evo' foam, with a 39mm stack, to deliver 11% higher forefoot energy return and a 1.6% improvement in running economy compared with the previous model. The upper of the shoe borrows construction principles from kitesurfing sail engineering to achieve minimal weight and a precise fit. As the race for supershoe supremacy continues to intensify among major running brands, Adidas signals that engineering toward a specific weight ceiling can modernize high-performance race shoes. Image Credit: Adidas ## Trend Insights (Trend Hunter) - Score: 8.7/10 - Popularity: 95% | Activity: 94% | Freshness: 72% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What's Driving This Trend - **Ultra-lightweight Performance:** A push toward sub-100-gram race shoes reveals opportunities to rethink trade-offs among weight, cushioning and durability in elite footwear design. - **Carbon-integrated Energy Return:** The pairing of carbon frameworks with advanced foams suggests new pathways for improving running economy through integrated chassis and midsole systems. - **Cross-discipline Material Borrowing:** Adoption of sail-inspired uppers indicates growing value in translating aerospace and marine textile techniques into breathable, form-fitting performance gear. ### Who This Affects Most - **Athletic Footwear:** The emergence of moonshot-weight targets points to premium product segments where performance-driven pricing and limited releases reshape brand differentiation. - **Sports Technology:** Quantifiable gains in energy return and running economy enable expanded demand for analytics-linked footwear that pairs hardware innovations with physiological performance data. - **Advanced Materials Engineering:** Developments in ultra-light fabrics and integrated carbon structures open possibilities for materials suppliers to deliver tailored laminates and composites optimized for endurance applications. ## Related on Trend Hunter - [Hybrid Fitness Regime Sneakers](https://www.trendhunter.com/trends/adidas-adizero-dropset-elite.md) - [Superior Ultramarathon Sneaker Designs](https://www.trendhunter.com/trends/adidas-adizero-prime-x-evo.md) - [Adaptive Running Shoes](https://www.trendhunter.com/trends/supernova-rise-3-adaptive.md) - [High-Stacked Non-Plated Sneakers](https://www.trendhunter.com/trends/adidas-hyperboost-edge.md) - [Road Racing Shoes](https://www.trendhunter.com/trends/slab-phantasm-3.md) - [Revived Color-Accented Shoes](https://www.trendhunter.com/trends/adizero-evo-sl-2.md) - [Optimized Performance Race Shoes](https://www.trendhunter.com/trends/adidas-terrex-agravic.md) - [Lofty Long-Distance Running Shoes](https://www.trendhunter.com/trends/adidas-supernova-glide-and-rise-3.md) - [Touch-Reactive Shoes](https://www.trendhunter.com/trends/evolution-pro.md)