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# Rugged Co-Branded Sneakers (UPDATE)
adidas' Vanguard Collection Has a Navy Nubuck & Tan Wool Shoe

By Cadhla Gray | Published 2015-10-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-vanguard-collection
References: [nicekicks](http://www.nicekicks.com/2015/10/17/extra-butter-x-adidas-vanguard-collection-part-ii-release-details/) & [extrabutterny](http://extrabutterny.com/)

The [adidas](https://www.trendhunter.com/trends/adidas-and-y3) Vanguard Collection Part II arrives with revamped designs by Extra Butter of shoe models like the Stan Smith 'Wunderkind' and the Rod Laver 'The Scholar.' Making the well-known styles appear to be novel couture sneakers, Extra Butter's designs are unique and luxurious.

The first design is based on the Stan Smith model and blankets the footwear with a woolen texture that has a classic camel coloring. The heel of the shoe features a black section for the branded logo with a bright red pull tab.

The Rod Laver design is very different, with a [navy nubuck base](https://www.trendhunter.com/trends/sl-72-rs) that is then topped with tiny golden bees speckled around the shoe. The navy sneaker has a nicely contrasted red stripe along its bottom and in "scholar" fashion, sports two crests on the outer side. With highly contrasted designs, adidas' second Vanguard Collection will appeal to a wide audience.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 31% | Activity: 31% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Sneakers:** There is an opportunity for luxury brands to collaborate with sports brands and create high-end co-branded sneakers.
- **Nostalgic Revamps:** Updating classic designs with unique materials and colors is a trend that can be applied to various fashion items.
- **Contrasting Designs:** Using contrasting colors and textures in designs can appeal to a wider audience and create unique products.

### Where This Applies

- **Sportswear:** Collaborations between athletic brands and luxury brands can lead to new, unique products in the sportswear industry.
- **Fashion:** Applying the trend of nostalgic revamps to various fashion items can attract customers looking for unique pieces.
- **Footwear:** The use of contrasting colors and textures can be applied to various footwear styles and offer a point of differentiation in the market.

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