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# Tropically Accented Sportswear
The Adidas SLVR Spring/Summer 2013 Catalog is Fashionably Athletic

By Jana Pijak | Published 2012-11-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-slvr-springsummer-2013
References: [fuckingyoung.es](http://fuckingyoung.es/adidas-slvr-springsummer-2013/) & [slvr](http://www.slvr.com/CA/)

Inspired by bodies in motion, the [Adidas](https://www.trendhunter.com/trends/adidas-and-ivy-park) SLVR Spring/Summer 2013 catalog proves that athleticwear can be fashionable. The striking advertorial features the sleek labels edgy pieces that range from multifunctional basics to tropical-infused statement pieces.

Botanical shirt prints and vibrant color accents are juxtaposed against a neutral palette of creamy and black and white tones. From graphic tees and cabana-chic textiles to streamlined jackets and luxe leather looks, this [stylish sportwear collection](https://www.trendhunter.com/trends/clot-and-adidas-2) is a high end version of Adidas classics.

The Adidas SLVR Spring/Summer 2013 lookbook channels an aesthetic inspired by martial arts, the art of fighting as well as the human physique overall. Combining form with function, clean lines and [vibrant prints](https://www.trendhunter.com/trends/song-for-the-mute-adidas) make up the perfect marriage of style and cool comfort.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 62% | Activity: 65% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Fashionable Athleticwear:** There is an opportunity for brands to create stylish and high-end sportswear that combines fashion and functionality.
- **Botanical Prints:** The use of botanical prints in sportswear can add a unique and tropical-infused aesthetic to athletic apparel.
- **Martial Arts Inspired Fashion:** Designers can explore the intersection of martial arts and fashion to create edgy and visually striking sportswear collections.

### Industries Being Reshaped

- **Athletic Apparel:** The athletic apparel industry has an opportunity to innovate by creating fashionable sportswear that appeals to style-conscious consumers.
- **Textile and Printing:** The textile and printing industries can capitalize on the demand for botanical prints in sportswear by developing innovative printing techniques and fabric designs.
- **Fashion and Design:** The fashion and design industry can leverage martial arts-inspired fashion trends to create new and unique sportswear collections.

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