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# Retro Neutral Tonal Sneakers
Pharrell's Humanrace Designs its Own adidas Samba Sneakers

By Amy Duong | Published 2022-12-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-samba
References: [highsnobiety](https://www.highsnobiety.com/p/humanrace-pharrell-adidas-samba/)

The [adidas](https://www.trendhunter.com/trends/humanrace-3) [Samba](https://www.trendhunter.com/trends/samba-sneaker-model) sneaker model has been making its rounds all year and the latest to update the silhouette is Pharrell's Humanmade imprint. The duo launched two new iterations of the low-cut silhouette along with apparel to match themed around the same sporty influence that stems from nostalgic elements.

The sneakers are made from a blend of leather and suede materials across the upper and then detailed with a dramatically extended tongue that rests over the forefoot section. Additional details include the molded leather and the zig-zag stitching that is seen along the three stripes branding as a nod to the original Samba model. The apparel includes long and short-sleeved knitted jerseys in three tonal designs.

Image Credit: Gabriel Moses

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 82% | Activity: 88% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Retro Neutral Tonal Sneakers:** The use of retro designs and neutral tones in sneaker design that can appeal to a wide range of consumers.
- **Collaborative Sneaker Models:** Partnerships between celebrity designers and major athletic shoe brands that create buzz and exclusivity surrounding limited edition releases.
- **Matching Apparel and Footwear Collections:** The rise of coordinated collections of clothing and footwear as a way to increase brand loyalty and offer consumers a complete outfitting experience.

### Industries Being Reshaped

- **Athletic Footwear:** Industry leaders can capitalize on celebrity collaborations and limited edition releases to drive sales and customer engagement.
- **Fashion Apparel:** Collaborations between athletic footwear brands and fashion designers can create exclusive collections that bridge the gap between sportswear and fashion.
- **Retail:** Offering matching apparel and footwear collections can drive traffic and increase sales for retailers looking to appeal to fashion-conscious consumers.

## Related on Trend Hunter

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- [Stealthy Padded Sneaker Modesl](https://www.trendhunter.com/trends/adidas-samba-sneaker-1.md)
- [Vintage Suede-Accented Shoes](https://www.trendhunter.com/trends/sporty-rich-1.md)
- [Neutral Collaborative Sneaker Designs](https://www.trendhunter.com/trends/mesa-and-gum.md)
