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# Algorithmically-Designed Athletic Footwear
The Adidas Predator 20 Mutator Has a Specialized Design

By Michael Hemsworth | Published 2020-01-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-predator-20-mutator
References: [uncrate](https://uncrate.com/adidas-predator-20-mutator-soccer-shoe/) & [adidas](https://www.adidas.com/us/predator)

The [Adidas](https://www.trendhunter.com/trends/adidas-predator-1) Predator 20 Mutator soccer shoe is a new iteration of the footwear style that helps to give athletes a competitive edge thanks to a specialized design. The shoe has a forefoot striking area that's covered with the Demonskin, which consists of spikes that have been algorithmically placed in order to enhance the control, touch and spin of the ball. The two-plate configuration of the studs helps to cut down on weight, while the Socket collar provides additional support for the ankle to potentially prevent injury.

The Adidas Predator 20 Mutator soccer shoe has a decidedly [futuristic aesthetic](https://www.trendhunter.com/trends/adidas-unveils-climacool) that looks ready for any modern soccer pitch to give players the support they need to maximize their performance on the field.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 51% | Activity: 18% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Why This Trend Is Growing

- **Algorithmic Design:** Algorithmically-designed footwear could be used to create specialized shoes that are optimized for a particular sport or activity.
- **Smart Sports Equipment:** The integration of technology into sports equipment could revolutionize the way athletes train and compete.
- **Data-driven Performance Analysis:** The analysis of data collected from smart sports equipment could help athletes and coaches identify areas for improvement and tailor training programs accordingly.

### Industries Being Reshaped

- **Athletic Footwear:** Manufacturers of athletic footwear can explore the potential of algorithmic design in creating specialized shoes that enhance performance and prevent injuries.
- **Sports Equipment:** Companies that produce sports equipment can incorporate sensors and other technology to create smart equipment that can track performance and provide feedback to athletes.
- **Sports Analytics:** Data analytics firms can develop software that can collect, process, and analyze data from smart sports equipment to provide insights into the performance of individual athletes and teams.

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