# Pop Star Collaboration Logos The Adidas Originals Pharrell Williams Logo is Funky and Modern By Rahul Kalvapalle | Published 2014-09-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-originals-pharrell-williams References: [caplex](http://ca.complex.com/sneakers/2014/09/pharrell-adidas-originals-collaboration-release-date) & [news.adidas](http://news.adidas.com/GLOBAL/Latest-News/adidas-Originals---PHARRELL-WILLIAMS/s/5cf99f0f-3472-4ea4-9d97-5e270277a704) The logo for the much-hyped [Adidas](https://www.trendhunter.com/trends/physical-wearables-collection) Originals Pharrell Williams partnership has been released. This logo captures the creativity, vibrant personality and playful nature of the musical genius that is Pharrell, while retaining the instantly recognizable Adidas logo complete with the iconic three stripes. The logo consists of an extremely colorful version of the Adidas Originals Trefoil and a bold, graffiti-style yellow equal sign, with Pharrell Williams' name written at the bottom in an elegant but understated white typeface. The Adidas Originals Pharrell Williams partnership was announced earlier this year, and the first limited edition pieces of the collaboration will be available in store worldwide starting September 20. The [Superstar track jacket](https://www.trendhunter.com/trends/la-adidas-superstar-ii) and [Stan Smith shoe](https://www.trendhunter.com/trends/clot-stan-smith-beaded) will be the first pieces from the collection to drop. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 21% | Activity: 80% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Collaborative Logos:** Opportunity for brands to collaborate with influential figures to create unique and eye-catching logos. - **Colorful Branding:** Trend towards vibrant and bold logos that capture attention and showcase brand personality. - **Limited Edition Collaborations:** Growing popularity of limited edition partnerships in the fashion industry, creating excitement and exclusivity for consumers. ### Sectors Adopting This - **Fashion:** Fashion brands can explore collaborative logo designs with musicians, artists, and other influencers to create buzz and appeal to their target audience. - **Footwear:** Opportunity for footwear brands to partner with celebrities and incorporate their unique style into logo designs to attract consumers seeking trendsetting products. - **Sportswear:** Sportswear brands can leverage limited edition collaborations to generate hype and drive sales, tapping into the growing demand for exclusive and collectible items. ## Related on Trend Hunter - [Physical Wearables Collections](https://www.trendhunter.com/trends/physical-wearables-collection.md) - [Collaborative Dynamic Bright Sneakers](https://www.trendhunter.com/trends/jellyfish-sneaker.md) - [Jellyfish-Inspired Sneakers](https://www.trendhunter.com/trends/pharrell-williams-and-adidas-originals.md) - [Revived Color-Accented Shoes](https://www.trendhunter.com/trends/adizero-evo-sl-2.md) - [Cartoon-Inspired Casual Shoes](https://www.trendhunter.com/trends/patrick-star-superstar.md) - [Reimagined Sneaker Collabs](https://www.trendhunter.com/trends/la-adidas-superstar-ii.md) - [Sportwear Celebrity Fusion Tease](https://www.trendhunter.com/trends/skylrk-x-adidas.md) - [Collaborative Shell-Toe Sneakers](https://www.trendhunter.com/trends/sp5der-x-adidas.md) - [Camo-Patterned Collaborative Sneakers](https://www.trendhunter.com/trends/bape-and-adidas.md)