# High-Top Restaurants The Adidas Originals MEGA Diner Commercial is Serving up Freshness By Zoe Badley | Published 2010-08-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-originals-mega-diner References: [adidas](http://www.adidas.com/campaigns/mega/content/default.aspx?strCountry_adidascom=us) & [adidas](http://www.adidas.com/originals/us/) Imagine if you could go to your [local diner](https://www.trendhunter.com/trends/cheeky-maccas) and order up the freshest pair of kicks out on the market. Well, the [Adidas](https://www.trendhunter.com/trends/adidas-originals-new-campaign) Originals MEGA Diner commercial is giving you a visual stimulation of what that vision would look like. This awesome video shows people at the MEGA diner sitting around having a good time. The young fella then orders up a "MEGA special," which is described as being "something with style" and the biggest baddest thing they have. Be sure to check out the video for more. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 13% | Activity: 91% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Virtual Retail Dining:** Opportunity to create virtual dining experiences within retail spaces, allowing customers to order and experience unique products in a novel and entertaining way. - **Customized Dining Experiences:** Opportunity to offer personalized dining experiences by combining culinary and fashion elements, allowing customers to create their own unique dining experiences. - **Fashion-inspired Menus:** Opportunity for restaurants to collaborate with fashion brands to create exclusive menu items inspired by popular fashion trends, attracting a trendy and fashion-conscious clientele. ### Industries Being Reshaped - **Retail:** Brands can collaborate with restaurants to create immersive retail experiences, combining shopping and dining in a unique and visually engaging way. - **Fashion:** Fashion brands can partner with restaurants to offer exclusive menu items inspired by their brand, creating a unique dining experience and expanding their brand reach. - **Hospitality:** Hotels and resorts can incorporate fashion-inspired dining experiences within their establishments, elevating the overall guest experience and attracting fashion-forward travelers. ## Related on Trend Hunter - [Individuality-Focused Brand Campaigns](https://www.trendhunter.com/trends/adidas-originals-new-campaign.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md) - [Comfort Food Casual Sneakers](https://www.trendhunter.com/trends/sneaker-junkies-x-adidas.md) - [City-Inspired Footwear](https://www.trendhunter.com/trends/lathemed-superstar-ii.md) - [Collaborative Donut-Inspired Sneaker Designs](https://www.trendhunter.com/trends/tim-hortons-x-adidas.md) - [Bulbous Collaboration Sneakers](https://www.trendhunter.com/trends/adidas-x-avavav-moonrubber-megaride.md) - [Celebratory Footwear Capsules](https://www.trendhunter.com/trends/adidas-x-west-nyc.md) - [Chunky Elevated Lifestyle Sneakers](https://www.trendhunter.com/trends/samba-sneaker-model.md) - [Silly Restaurant Chain Ads](https://www.trendhunter.com/trends/german-doner-kebab.md)