# Colorful Minimalist Sneakers Adidas' Originals Court Vantage Sneaker Arrives in Pink and Navy By Ell Smith | Published 2018-01-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-originals-court-vantage References: [hypebae](https://hypebae.com/2018/1/adidas-court-vantage-sneaker-ash-pink-legend-ink) & [deadstock](https://www.deadstock.ca/collections/adidas-womens-footwear/products/adidas-womens-originals-courtvantage-ash-pink) [Adidas](https://www.trendhunter.com/trends/adidas-sneakers-1)' Originals Court Vantage sneaker hit the market last year, quickly becoming a crowd favorite, and more recently the popular shoe has arrived in two new colorways. The shoe, which was originally introduced as a monochromatic footwear staple has quickly transitioned into statement piece now that it's offered in the [bold hues of "Ash Pink"](https://www.trendhunter.com/trends/satin-pink) and "Legend Ink." The [deep navy](https://www.trendhunter.com/trends/sl-72-rs) and rosy pink colorways are perfect for sprucing up any mundane outfit. In addition to the shoe's aesthetic, this pair of sneakers offers optimized comfort as it features a vulcanized rubber midsole with an OrthoLite sock lining. Equal parts stylish and practical, these shoes are sleek enough to wear to the office, and comfortable enough to run errands in. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 84% | Activity: 70% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Colorful Minimalist Sneakers:** Disruptive Innovation Opportunity: Develop a line of customizable minimalist sneakers in vibrant colors to cater to individuals looking to make a fashion statement while maintaining a simplistic aesthetic. - **Statement Sneaker Colors:** Disruptive Innovation Opportunity: Collaborate with fashion influencers and artists to create limited edition sneaker colorways that appeal to the trend of making bold fashion statements. - **Fashion-forward Comfort:** Disruptive Innovation Opportunity: Combine innovative shoe technology with contemporary design to create sneakers that not only provide comfort but also meet the demands of fashion-forward individuals. ### Who This Affects Most - **Fashion & Apparel:** Disruptive Innovation Opportunity: Develop a fashion line that focuses on minimalistic sneakers with bold color options, targeting individuals who value both style and comfort. - **Footwear:** Disruptive Innovation Opportunity: Integrate sustainable materials and advanced cushioning technologies in sneakers to enhance performance while staying on-trend with vibrant color choices. - **Retail & E-commerce:** Disruptive Innovation Opportunity: Create an online platform that allows customers to design their own colorful minimalist sneakers, tapping into the growing demand for personalized and unique fashion items. ## Related on Trend Hunter - [Summer-Ready Pastel Sneakers](https://www.trendhunter.com/trends/adidas-sneakers-1.md) - [Colorful Personality Sneakers](https://www.trendhunter.com/trends/wool-cruiser-sneakers.md) - [Juxtaposing Dynamic Running Shoes](https://www.trendhunter.com/trends/adistar-cushion.md) - [Floral-Accented Textural Sneakers](https://www.trendhunter.com/trends/atmos-pink-and-adidas.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Navy Blue Collegiate Sneakers](https://www.trendhunter.com/trends/sl-72-rs.md) - [Chic Satin Pink Sneakers](https://www.trendhunter.com/trends/satin-pink.md) - [Stealthy Iridescent Sneakers](https://www.trendhunter.com/trends/arctic-night.md) - [Pink Gradient Zipped Sneakers](https://www.trendhunter.com/trends/air-max-sunder-1.md)