# Remixed Classic Kicks The Adidas Originals Blue Line Offers a New Look for Your Favorite Sneakers By Leslie Chen | Published 2011-08-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-originals-blue-line References: [highsnobette](http://www.highsnobette.com/news/2011/08/26/project-lv-adidas-originals-blue-hi-top-sneakers/) & [highsnobette](http://www.highsnobette.com/news/2011/08/12/adidas-originals-blue-collection-lookbook/) The [Adidas](https://www.trendhunter.com/trends/adidas-6) Originals Blue Line offers the [classic lifestyle shoe](https://www.trendhunter.com/trends/adidas-handball-spezials) but with a classic twist. If you've been looking for a way to spice up your wardrobe without making a major overhaul, these sneakers definitely have you covered from your feet up. From stripes to solid colors, the Adidas Originals Blue Line has something for everyone. I can definitely see myself rocking the yellow sandal featured; pairing a [muted mustard](https://www.trendhunter.com/trends/song-for-the-mute-adidas) with a modern gladiator look makes it an ideal way to adorn my feet. Check out the accompanying clothing for 2012 to complete your whole outfit. **Implications** - No longer looking for overtly revealing styles, consumers are attracted to ones that feature a more classic aesthetic. Designs with a subtle style attract those who want to maintain a timeless appearance. In order to increase their sales, a company could focus on this when coming out with new products. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 16% | Activity: 18% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Classic Revival:** Companies can innovate by reviving classic designs and adding modern twists to them. - **Subtle Styling:** Consumers are looking for more understated designs that maintain a timeless appearance, creating opportunities for companies to focus on subtle styling. - **Colorful Kicks:** Sneakers with bold and bright colors are becoming more appealing to consumers, presenting an opportunity for companies to incorporate more colorful options into their product lines. ### Sectors Adopting This - **Fashion and Apparel:** The fashion and apparel industry can benefit from applying classic designs and subtle styles to their products to appeal to a wider range of consumers. - **Sports and Fitness:** Companies in the sports and fitness industry can capitalize on the trend of bold and bright colors in sneakers for a more eye-catching and exciting product line. - **Consumer Goods:** Consumer goods companies can incorporate classic designs with modern twists to their products to offer something new and refreshing to their customers. ## Related on Trend Hunter - [Refined Achived Sneaker Styles](https://www.trendhunter.com/trends/adidas-6.md) - [Individuality-Focused Brand Campaigns](https://www.trendhunter.com/trends/adidas-originals-new-campaign.md) - [Iconic Shoe Colorways](https://www.trendhunter.com/trends/sl-72-og-shoes.md) - [Slender Retro Sneakers](https://www.trendhunter.com/trends/sl-72-shoes.md) - [Navy Blue Collegiate Sneakers](https://www.trendhunter.com/trends/sl-72-rs.md) - [City-Inspired Footwear](https://www.trendhunter.com/trends/lathemed-superstar-ii.md) - [Pastel Easter-Ready Sneakers](https://www.trendhunter.com/trends/the-adidas-samba-og.md) - [Juxtaposing Dynamic Running Shoes](https://www.trendhunter.com/trends/adistar-cushion.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md)