# Sneaker-Finding Apps The Adidas Originals App Helps You Cop a Pair of Shoes to Match Your Style By Michael Hines | Published 2011-08-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-originals-app References: [solecollector](http://solecollector.com/Sneakers/News/adidas-Originals-Launches-New-iPhone-App/) Finding a new pair of [Adidas](https://www.trendhunter.com/trends/box-shoe) has just become easier than ever thanks to the Adidas Originals app. The Adidas Originals app has many functions that sneakerheads will love, chief among them being the built-in [sneaker recommendation](https://www.trendhunter.com/trends/the-doppl-app). If you know that you want a new pair of shoes but don't know what style or color to choose, the Adidas Originals app has got you covered. Simply take a photo of your current pair of shoes and the app will suggest a new pair of Adidas that matches the color and style of your current pair. The app can also be used to find nearby Adidas stores and browse their current catalog of kicks. The app is available for free starting today and will make its public debut at the upcoming Lollapalooza 2011 Festival in Chicago. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 32% | Activity: 81% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Sneaker Recommendation:** The Adidas Originals app utilizes artificial intelligence to suggest new pairs of Adidas sneakers based on the color and style of your current pair. - **Personalized Shopping:** The Adidas Originals app personalizes the shopping experience by recommending sneakers that match your style, making it easier for sneakerheads to find the perfect pair. - **Mobile Commerce:** The Adidas Originals app integrates e-commerce functionality, allowing users to browse and purchase sneakers directly from their mobile devices. ### Where This Applies - **Retail:** The retail industry can benefit from adopting similar sneaker-finding apps to enhance the personalized shopping experience and improve customer satisfaction. - **Fashion:** The fashion industry can leverage sneaker-finding apps to provide customers with tailored recommendations and expand their product offerings in the footwear market. - **Mobile App Development:** The mobile app development industry has opportunities to create innovative sneaker-finding apps using artificial intelligence and mobile commerce technologies. ## Related on Trend Hunter - [Packaging-Inspired Footwear Designs](https://www.trendhunter.com/trends/box-shoe.md) - [Shoe Retailer AI Apps](https://www.trendhunter.com/trends/superstep.md) - [Basketball Shoe Matchers](https://www.trendhunter.com/trends/fresh-athletes.md) - [City-Inspired Footwear](https://www.trendhunter.com/trends/lathemed-superstar-ii.md) - [Pastel Easter-Ready Sneakers](https://www.trendhunter.com/trends/the-adidas-samba-og.md) - [Digital-World-Based Shoe Collections](https://www.trendhunter.com/trends/stepn-go-x-adidas-ultraboost.md) - [Refined Achived Sneaker Styles](https://www.trendhunter.com/trends/adidas-6.md) - [Sponge-Like Shoes](https://www.trendhunter.com/trends/adidas-zponge.md) - [Iconic Nylon-Covered Sneakers](https://www.trendhunter.com/trends/adidas-samba-og.md)