# Truly Geeky Sneakers The Adidas Hoth Kicks Out Geek Everyone and Everything By Robyn Currie | Published 2010-03-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-hoth-kicks References: [freshnessmag](http://www.freshnessmag.com/2010/03/08/adidas-originals-x-star-wars-x-clot-hoth-skate-high-preview/) & [adidas](http://www.adidas.com) What better way to celebrate two great things is there then to merge them together? [Hong Kong collective CLOT](https://www.trendhunter.com/trends/clotxadidaspromodel) took this a step further with the [Adidas](https://www.trendhunter.com/trends/clot-superstar) Hoth kicks. What's that? You don't know what Hoth is? Oh, that's because you are not a big enough fan, amateur. Anyway, Hoth is a barely hospitable, [cold and snowy planet](https://www.trendhunter.com/trends/endor-collection) that the rebel alliance use as a base at the beginning of 'The Empire Strikes Back.' Basically, the Adidas Hoth kicks are cooler than you (and you know it). ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 84% | Activity: 93% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Geek Fashion:** The fusion of pop culture and fashion is a trend that has gained momentum in recent years, creating new opportunities for designers to create geek-themed apparel and accessories. - **Limited Edition Footwear:** Limited edition footwear collections have gained popularity over the years, attracting sneaker fans from all over the world and creating a niche market for collectors. - **Collaborative Fashion:** Collaborations between fashion brands, artists and pop culture franchises are a growing trend, offering exciting opportunities for creative innovation. ### Who This Affects Most - **Fashion and Apparel:** Fashion and apparel brands can capitalize on the demand for geek-inspired clothing and accessories by collaborating with artists and pop culture franchises. - **Collectibles:** The limited edition nature of the Adidas Hoth kicks illustrates the potential of collectibles as a market segment that appeals to sneaker fans and collectors. - **Entertainment and Media:** Entertainment and media companies can leverage their intellectual property by partnering with fashion brands for exclusive collections, creating a new revenue stream. ## Related on Trend Hunter - [Comedic Sci-Fi Sneakers](https://www.trendhunter.com/trends/fun-ghostbusters-sneakers.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Wizardly Sneaker Collabs](https://www.trendhunter.com/trends/reebok-x-harry-potter.md) - [Sci-Fi Franchise-Inspired Fashion](https://www.trendhunter.com/trends/star-wars-collection-2.md) - [Holiday Sneaker Capsules](https://www.trendhunter.com/trends/adidas-x-minecraft.md) - [Thematic Ombre-Effect Sneakers](https://www.trendhunter.com/trends/wicked-hightop-sneakers.md) - [80s-Inspired Sci-Fi Sneakers](https://www.trendhunter.com/trends/alien-romulus-reebok-bb-4000-ii-mid-shoes.md) - [Dark Sci-Fi Capsules](https://www.trendhunter.com/trends/darc-sport.md) - [Fantasy-Inspired Hiking Shoes](https://www.trendhunter.com/trends/merrell-house-of-dragon.md)