# Artistic Collaborative Sneakers This Adidas Collaboration Collection Features Five Amazing Artists By Malika Renee Butss | Published 2015-07-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-collaboration-collection References: [luxurylaunches](http://luxurylaunches.com/fashion/superstar-pharrell-ropes-in-zaha-for-supershell-adidas-range-of-supersonic-like-shoes.php) & [hypebeast](http://hypebeast.com/2015/7/pharrell-williams-x-todd-james-x-zaha-hadid-x-mr-x-cass-bird-x-adidas-originals-supershell-artwork-collection) The latest [Adidas](https://www.trendhunter.com/trends/adidas-x-snipes) collaboration collection is an artistic explosion of multiple talent. Featuring five well-known artists, this collection is one of the brand's most dynamic to date. Pharrell and Adidas have proven to make a great team so it's no surprise that the 'Happy' singer plays a part in the latest Adidas collaboration collection. Along with Pharrell, Adidas also snagged New York City-based contemporary artist Todd James, Iraqi-British architect Zaha Hadid and New York City-based artist Cass Bird. Titled the 'Artwork' collection, this lavish sneaker line features 10 pairs of [Adidas Superstar sneakers](https://www.trendhunter.com/trends/la-adidas-superstar-ii) that showcase a work of art by each aforementioned artist. These shoes were made to be mixed and matched, allowing the wearer to be as expressive as the designers behind their sneakers. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 78% | Activity: 71% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Artistic Collaborations:** There is an opportunity to create more artistic collaborations with well-known artists and integrate art in products. - **Mix and Match Products:** There is an opportunity to create products that can be mixed and matched, allowing consumers to personalize and express themselves. - **Dynamic Collaborations:** There is an opportunity to create dynamic collaborations that bring together talent from different industries to create innovative products. ### Industries Being Reshaped - **Fashion and Apparel:** Fashion brands can collaborate with artists and architects to create unique and expressive designs for apparel and footwear collections. - **Art and Design:** Artists and designers can collaborate to create products, such as shoes, that showcase their work and allow consumers to wear a piece of art. - **Architecture and Design:** Architects and designers can collaborate to create innovative and functional products, such as shoes, that incorporate architectural principles. ## Related on Trend Hunter - [Artist-Centric Networking Events](https://www.trendhunter.com/trends/adidas-x-snipes.md) - [Artistic Sneaker Collaborations](https://www.trendhunter.com/trends/skechers-x-vexx.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Nature-Inspired Shoe Collabs](https://www.trendhunter.com/trends/ultraboost-5-x-hermanos-koumori.md) - [Fashion Collaborative Sneaker Models](https://www.trendhunter.com/trends/clot-and-adidas-1.md) - [Dynamic Textural Collaborative Shoes](https://www.trendhunter.com/trends/thug-club-1.md) - [Fine Art-Inspired Sneaker Designs](https://www.trendhunter.com/trends/otw-by-vans-line.md) - [Detail-Forward Shoe Collabs](https://www.trendhunter.com/trends/clot-stan-smith-beaded.md) - [Reimagined Sneaker Collabs](https://www.trendhunter.com/trends/la-adidas-superstar-ii.md)