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# High-Top Hygienics
The Adidas and Jason Markk Cleaning Kit Will Ensure Crisp Kicks

By Robyn Currie | Published 2009-11-04 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-and-jason-markk-cleaning-kit
References: [freshnessmag](http://www.freshnessmag.com/2009/11/03/adidas-originals-five-two-3-x-jason-markk-cleaning-kit/) & [jasonmarkk](http://www.jasonmarkk.com)

You can now retain that fresh out-of-the-box appearance with the [Adidas](https://www.trendhunter.com/trends/clot-superstar) and [Jason Markk](https://www.trendhunter.com/trends/hatcare) Cleaning Kit. The best part about a new pair of kicks is that they are fresh and new. Like a newborn baby, they are all clean and not sullied. Adidas understands this.

Designed especially for your beloved sneakers, the kit comes in a co-branded Adidas and Jason Markk box with a bottle of cleaning solution and a cleaning cloth inside. So once you have the Adidas and Jason Markk Cleaning Kit, you have no excuse for [dirty shoes](https://www.trendhunter.com/trends/shoe-protection).

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 2% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Sneaker Cleaning Kits:** The demand for sneaker cleaning kits is increasing, offering opportunities for more collaborations between footwear brands and cleaning solution companies.
- **High-end Consumer Shoe Care Products:** The popularity of branded shoe care products is rising, creating room for high-end and innovative shoe cleaning solutions.
- **Eco-friendly Shoe Cleaning:** Sustainability is a growing trend in the shoe industry, leading to the development of eco-friendly shoe cleaning products and solutions.

### Where This Applies

- **Footwear:** Footwear brands can team up with cleaning solution companies to create their own shoe care kits, providing customers with an all-in-one solution to keep their kicks in pristine condition.
- **Retail:** Retailers can capitalize on the trend by offering high-quality shoe care products that can be sold to customers alongside footwear products.
- **Green Cleaning Solutions:** Companies specializing in eco-friendly cleaning solutions can expand their offerings by developing new products aimed specifically at the shoe care industry, attracting environmentally conscious consumers.

## Related on Trend Hunter

- [Premium Hat-Cleaning Kits](https://www.trendhunter.com/trends/hatcare.md)
- [Co-Branded Sneaker Care Foams](https://www.trendhunter.com/trends/sneaker-hat-foam-cleaning-solution.md)
- [Functional Shoe-Cleaning Foams](https://www.trendhunter.com/trends/foamx.md)
- [Hygienic Shoe Care Systems](https://www.trendhunter.com/trends/lg-styler-shoecare-and-shoecase.md)
- [Long-Lasting Sneaker Deodorants](https://www.trendhunter.com/trends/crep-protect-deo.md)
- [Faux Dirty Sneakers](https://www.trendhunter.com/trends/air-force-1-low-dirty-triple-white.md)
- [Shape-Preserving Shoe Guards](https://www.trendhunter.com/trends/crep-protect-3.md)
- [Chic Shoe Care Appliances](https://www.trendhunter.com/trends/shoe-styler.md)
- [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md)
