# Ladies' Man Shoe Ads 'Adidas: AdiZero Rose' Ad Plays on the Duo of Slim Chin and Dwight Howard By Marissa Brassfield | Published 2010-11-07 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/adidas-adizero-rose-ad References: [advertolog](http://www.advertolog.com/adidas/adverts/slim-chin-and-dwight-howard-the-beast-14029105/) & [shopadidas](http://www.shopadidas.com/product/index.jsp?productId=4353396) Last month, Michael Hines brought you the hilarity that is the 'Fast Don't Lie' music video featuring Slim Chin and Dwight Howard, and this '[Adidas](https://www.trendhunter.com/trends/dame-x): AdiZero Rose' ad continues the dynamic duo. Slim Chin is the consummate bling-bling ladies' man, what with his caviar-filled pool, solid gold jet-ski and lady pyramid; he claims his success is all from the speed he has wearing Adidas 'The Beast' shoes. See the 'Adidas: AdiZero Rose' ad above; if you missed the full-length 'Fast Don't Lie' music video, check out the related articles below. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 4% | Activity: 20% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Why This Trend Is Growing - **Humorous Ads:** There is an opportunity to create humorous ads that feature dynamic duos to market products. - **Lifestyle Marketing:** By utilizing influencers that capture a luxe lifestyle, brands can market their products to people who aspire to live that way. - **Athletic Footwear Marketing:** Using humor and athletes to market products can make athletic footwear more appealing and increase chances of sales. ### Industries Being Reshaped - **Advertising:** Advertising agencies can come up with humorous ad campaigns that feature dynamic duos to market products for clients. - **Influencer Marketing:** Brands in industries like fashion and athletics can work with lifestyle influencers to showcase their products. - **Athletic Footwear:** By partnering with athletes and using humor, athletic footwear companies can increase their chances of sales and better market their products. ## Related on Trend Hunter - [Athlete-Collaborative Performance Shoes](https://www.trendhunter.com/trends/dame-x.md) - [Sporty Dynamic Futuristic Footwear](https://www.trendhunter.com/trends/vol-9.md) - [Athletic Shoe Adornments](https://www.trendhunter.com/trends/lace-pearls.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md) - [Slender Retro Sneakers](https://www.trendhunter.com/trends/sl-72-shoes.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Stealthy Dynamic Basketball Shoes](https://www.trendhunter.com/trends/mad-iiinfinity.md) - [Detail-Forward Shoe Collabs](https://www.trendhunter.com/trends/clot-stan-smith-beaded.md) - [NBA Shoe Collaborations](https://www.trendhunter.com/trends/jordan-clarkson.md)