# Branded Sunscreen Tattoos Adi-Block Sprays Adidas Logo By Ayman | Published 2008-04-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/adi-block-branding References: [yankodesign](http://www.yankodesign.com/index.php/2008/04/08/branding-thru-and-thru/) The designers for **Adi-block** sunblock by **[Adidas](https://www.trendhunter.com/trends/adidas-fog-phone)** have creatively extended the traditional branding process from packaging and advertising into the delivery mechanism itself. Utilizing the infamous three stripes trademark symbol of Adidas, designers Jack Godfrey Wood, Tom Ballhatchet and Rui Lui have incorporated this symbol into the product's usage by opting for [three spraying nozzles](https://www.trendhunter.com/trends/island-sport-spritz) instead of the typical one. As you can see by the images below, this design creatively extends the Adidas symbol from the [sunblock package](https://www.trendhunter.com/trends/boardwalk-delight-scentscreen-mist) onto the body of the customer. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 70% | Activity: 56% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Branded Sunscreen Tattoos:** Brands incorporating their logos and symbols into sunscreen products, creating innovative branding opportunities. - **Extended Branding Process:** Expanding the traditional branding process beyond packaging and advertising to incorporate the product's usage itself. - **Multi-nozzle Delivery Mechanism:** Incorporating multiple spraying nozzles in sunscreen products to enhance user experience and branding visibility. ### Sectors Adopting This - **Beauty and Personal Care:** Opportunities for brands in the beauty and personal care industry to explore innovative ways of incorporating logos and symbols into their products. - **Consumer Goods:** Innovative branding opportunities for consumer goods companies to extend their brand identity onto the products themselves. - **Marketing and Advertising:** Opportunities for marketers and advertisers to explore new avenues of creative and interactive branding through product design and usage. ## Related on Trend Hunter - [Activewear-Branded Smartphones](https://www.trendhunter.com/trends/adidas-fog-phone.md) - [Organic Gradient Sunscreens](https://www.trendhunter.com/trends/sunscreen-packaging-designs.md) - [Drinker-Specific Sunscreens](https://www.trendhunter.com/trends/beavertown-brewery-oil-your-neck.md) - [Condiment Tattoo Bottles](https://www.trendhunter.com/trends/heinz-tattoo-bottle.md) - [UV-Blocking Promotional Jerseys](https://www.trendhunter.com/trends/upf40-football-jerseys.md) - [Design-Forward Suncare Products](https://www.trendhunter.com/trends/banana-boat-smartmist.md) - [Supermarket Temporary Tattoos](https://www.trendhunter.com/trends/specialbuy-temporary-tattoos.md) - [Scannable Tattoo Campaigns](https://www.trendhunter.com/trends/whopper-tattoo.md) - [Printed Sunscreen Posters](https://www.trendhunter.com/trends/sun-safety-poster.md)